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云(yun)南(nan)旅(lv)(lv)游股份有限公司為綜(zong)(zong)(zong)合(he)性旅(lv)(lv)游上市公司，戰(zhan)略定位“全域旅(lv)(lv)游綜(zong)(zong)(zong)合(he)服務商”，擁(yong)有文旅(lv)(lv)綜(zong)(zong)(zong)合(he)體(ti)運營(ying)、旅(lv)(lv)游綜(zong)(zong)(zong)合(he)服務、旅(lv)(lv)游文化科技三(san)大業務板塊(kuai)。

公(gong)(gong)司(si)前(qian)身為1999年(nian)(nian)-2000年(nian)(nian)昆明(ming)(ming)世(shi)博(bo)(bo)園(yuan)(yuan)的運營管理機構。2000年(nian)(nian)12月，云南(nan)省園(yuan)(yuan)藝博(bo)(bo)覽集團(tuan)(tuan)有(you)(you)限(xian)公(gong)(gong)司(si)、云南(nan)紅塔實(shi)業(ye)有(you)(you)限(xian)責任公(gong)(gong)司(si)、昆明(ming)(ming)櫻花(hua)實(shi)業(ye)股份有(you)(you)限(xian)公(gong)(gong)司(si)、云南(nan)銅(tong)業(ye)(集團(tuan)(tuan))有(you)(you)限(xian)公(gong)(gong)司(si)、云南(nan)世(shi)博(bo)(bo)廣告有(you)(you)限(xian)公(gong)(gong)司(si)和(he)北京周林頻譜(pu)總公(gong)(gong)司(si)等股東共(gong)同發起(qi)設立“昆明(ming)(ming)世(shi)博(bo)(bo)園(yuan)(yuan)股份有(you)(you)限(xian)公(gong)(gong)司(si)”。

2006年(nian)(nian)8月10日，公(gong)(gong)司(si)在深交(jiao)所中小板上市（股票代碼002059，簡稱：世博股份(fen)）。2010年(nian)(nian)9月16日，根(gen)據企業戰略轉型、產業發展的需(xu)要(yao)，公(gong)(gong)司(si)更名(ming)為“云(yun)南旅游(you)股份(fen)有限(xian)公(gong)(gong)司(si)”，股票簡稱變更為“云(yun)南旅游(you)”。

圍繞“全域旅游綜合服務商”發(fa)展(zhan)(zhan)定位，公(gong)司將深入貫徹“文化+旅游+城鎮化”“旅游+互聯(lian)網+金融(rong)”創(chuang)新(xin)發(fa)展(zhan)(zhan)模式，努(nu)力構建旅游產業要素聯(lian)動發(fa)展(zhan)(zhan)、協同發(fa)展(zhan)(zhan)、共(gong)創(chuang)共(gong)贏機制，積極探(tan)索“文化+旅游+科(ke)技(ji)”的發(fa)展(zhan)(zhan)模式，致力推(tui)動云(yun)南全域旅游發(fa)展(zhan)(zhan)格(ge)局，實現公(gong)司高質(zhi)量跨越式發(fa)展(zhan)(zhan)目(mu)標。