電子商務專業課程
計(ji)(ji)算機網(wang)(wang)絡原理(li)(li)、電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)概(gai)論、網(wang)(wang)絡營(ying)銷(xiao)(xiao)實(shi)務(wu)(wu)(wu)(wu)(wu)(wu)、電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)網(wang)(wang)站推(tui)廣、電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)客戶(hu)服(fu)務(wu)(wu)(wu)(wu)(wu)(wu)、電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)網(wang)(wang)站建設與維護、國際貿易概(gai)論、電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)信函寫(xie)作、電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)營(ying)銷(xiao)(xiao)寫(xie)作實(shi)務(wu)(wu)(wu)(wu)(wu)(wu)、營(ying)銷(xiao)(xiao)策劃(hua)、網(wang)(wang)頁配色、網(wang)(wang)頁設計(ji)(ji)、數(shu)據結構(gou)、Photoshop、Adobe Dreamweaver、html、Java語(yu)(yu)言、Web標準與網(wang)(wang)站重構(gou)、FlashAction Script動畫設計(ji)(ji)、UI設計(ji)(ji)、電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)網(wang)(wang)站建設、電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)管理(li)(li)實(shi)務(wu)(wu)(wu)(wu)(wu)(wu)、ERP與客戶(hu)關系管理(li)(li)、電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)物流管理(li)(li)、消費心(xin)理(li)(li)學、電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)實(shi)驗、電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)專業英語(yu)(yu)、網(wang)(wang)絡數(shu)據庫、移動商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)、企業信息(xi)化、電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)系統設計(ji)(ji)、廣告策劃(hua)、電(dian)(dian)(dian)(dian)子(zi)(zi)(zi)商(shang)(shang)(shang)(shang)務(wu)(wu)(wu)(wu)(wu)(wu)與物流等。
電子商務專業就業方向
畢業生主要(yao)可從事的職業有:電商平臺網(wang)站(zhan)(zhan)前端設計、網(wang)站(zhan)(zhan)后臺建(jian)設和維護、電商網(wang)站(zhan)(zhan)運(yun)營(ying)(ying)(網(wang)絡編輯、網(wang)絡客(ke)戶(hu)服務、網(wang)站(zhan)(zhan)策劃(hua)、網(wang)站(zhan)(zhan)數據(ju)監控(kong)和數據(ju)挖掘、網(wang)站(zhan)(zhan)CRM)、網(wang)絡營(ying)(ying)銷(xiao)(xiao)(SEO、SEM、網(wang)絡廣告投放、網(wang)絡整合營(ying)(ying)銷(xiao)(xiao)、企業營(ying)(ying)銷(xiao)(xiao)策劃(hua))、電子商務運(yun)營(ying)(ying)等。
電子商務專業就業前景
2011年以來,隨著全球電子商務高速增(zeng)(zeng)長,中(zhong)國電(dian)(dian)子(zi)商(shang)(shang)務(wu)(wu)也急(ji)劇(ju)發展,使得電(dian)(dian)子(zi)商(shang)(shang)務(wu)(wu)人(ren)才(cai)(cai)嚴重短缺。由于(yu)互聯網用戶(hu)正(zheng)以每(mei)年100%的速度遞(di)增(zeng)(zeng),該行(xing)業(ye)(ye)的人(ren)才(cai)(cai)缺口相(xiang)當(dang)驚人(ren),預計中(zhong)國在未(wei)來10年大(da)約(yue)需要200萬(wan)名電(dian)(dian)子(zi)商(shang)(shang)務(wu)(wu)專(zhuan)(zhuan)業(ye)(ye)人(ren)才(cai)(cai),從社會調查(cha)實踐(jian)來看,絕大(da)多數企業(ye)(ye)(多為中(zhong)小企業(ye)(ye))已陸續步入電(dian)(dian)子(zi)商(shang)(shang)務(wu)(wu)行(xing)列,采用傳統經(jing)(jing)濟與(yu)網絡經(jing)(jing)濟結合(he)的方式(shi)生產經(jing)(jing)營。根據這個(ge)現象,可以知(zhi)道(dao)中(zhong)小企業(ye)(ye)步入電(dian)(dian)子(zi)商(shang)(shang)務(wu)(wu)行(xing)列急(ji)需電(dian)(dian)子(zi)商(shang)(shang)務(wu)(wu)人(ren)才(cai)(cai),所以電(dian)(dian)子(zi)商(shang)(shang)務(wu)(wu)就業(ye)(ye)前景是有希(xi)望的,國家政(zheng)策正(zheng)在大(da)力支(zhi)持電(dian)(dian)子(zi)商(shang)(shang)務(wu)(wu)的發展,商(shang)(shang)務(wu)(wu)部已經(jing)(jing)對(dui)電(dian)(dian)子(zi)商(shang)(shang)務(wu)(wu)專(zhuan)(zhuan)業(ye)(ye)人(ren)才(cai)(cai)給(gei)予(yu)極大(da)重視。