電子商務專業課程

計算機網(wang)絡(luo)原理、電(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)概(gai)論、網(wang)絡(luo)營銷實(shi)(shi)務(wu)(wu)(wu)(wu)(wu)(wu)、電(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)網(wang)站(zhan)(zhan)推廣(guang)、電(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)客(ke)戶服務(wu)(wu)(wu)(wu)(wu)(wu)、電(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)網(wang)站(zhan)(zhan)建(jian)設(she)(she)與(yu)維護、國際貿易概(gai)論、電(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)信(xin)函寫作、電(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)營銷寫作實(shi)(shi)務(wu)(wu)(wu)(wu)(wu)(wu)、營銷策劃、網(wang)頁(ye)配色、網(wang)頁(ye)設(she)(she)計、數據結(jie)構、Photoshop、Adobe Dreamweaver、html、Java語(yu)言、Web標準與(yu)網(wang)站(zhan)(zhan)重構、FlashAction Script動畫(hua)設(she)(she)計、UI設(she)(she)計、電(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)網(wang)站(zhan)(zhan)建(jian)設(she)(she)、電(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)管理實(shi)(shi)務(wu)(wu)(wu)(wu)(wu)(wu)、ERP與(yu)客(ke)戶關系管理、電(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)物(wu)流管理、消費心理學、電(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)實(shi)(shi)驗、電(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)專(zhuan)業(ye)(ye)英語(yu)、網(wang)絡(luo)數據庫、移(yi)動商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)、企業(ye)(ye)信(xin)息(xi)化、電(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)系統設(she)(she)計、廣(guang)告(gao)策劃、電(dian)子(zi)(zi)(zi)商(shang)務(wu)(wu)(wu)(wu)(wu)(wu)與(yu)物(wu)流等。

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電子商務專業就業方向

畢業(ye)生主要可從事的(de)職業(ye)有：電(dian)(dian)商平臺(tai)網(wang)站(zhan)(zhan)前端設計、網(wang)站(zhan)(zhan)后臺(tai)建設和(he)維護、電(dian)(dian)商網(wang)站(zhan)(zhan)運營(ying)(網(wang)絡(luo)(luo)編輯、網(wang)絡(luo)(luo)客戶服務、網(wang)站(zhan)(zhan)策劃(hua)、網(wang)站(zhan)(zhan)數據監控和(he)數據挖(wa)掘、網(wang)站(zhan)(zhan)CRM)、網(wang)絡(luo)(luo)營(ying)銷(xiao)(xiao)(SEO、SEM、網(wang)絡(luo)(luo)廣告投放、網(wang)絡(luo)(luo)整合(he)營(ying)銷(xiao)(xiao)、企業(ye)營(ying)銷(xiao)(xiao)策劃(hua))、電(dian)(dian)子商務運營(ying)等。

電子商務專業就業前景

2011年以來，隨著全球電子商務高速增長，中(zhong)(zhong)國(guo)電(dian)(dian)(dian)子(zi)商(shang)務(wu)(wu)也急(ji)(ji)劇(ju)發(fa)展(zhan)，使得電(dian)(dian)(dian)子(zi)商(shang)務(wu)(wu)人才(cai)嚴重短缺(que)。由于互聯(lian)網用戶正以(yi)每年100%的(de)(de)(de)(de)速度遞增，該行(xing)業的(de)(de)(de)(de)人才(cai)缺(que)口相當驚(jing)人，預(yu)計中(zhong)(zhong)國(guo)在未來10年大(da)約需要200萬(wan)名電(dian)(dian)(dian)子(zi)商(shang)務(wu)(wu)專(zhuan)業人才(cai)，從社會調查實踐來看，絕大(da)多(duo)(duo)數企業（多(duo)(duo)為中(zhong)(zhong)小企業）已陸續步(bu)入(ru)電(dian)(dian)(dian)子(zi)商(shang)務(wu)(wu)行(xing)列(lie)，采用傳(chuan)統經(jing)(jing)濟(ji)與(yu)網絡(luo)經(jing)(jing)濟(ji)結合的(de)(de)(de)(de)方式生(sheng)產(chan)經(jing)(jing)營(ying)。根據這個現(xian)象，可(ke)以(yi)知道中(zhong)(zhong)小企業步(bu)入(ru)電(dian)(dian)(dian)子(zi)商(shang)務(wu)(wu)行(xing)列(lie)急(ji)(ji)需電(dian)(dian)(dian)子(zi)商(shang)務(wu)(wu)人才(cai)，所(suo)以(yi)電(dian)(dian)(dian)子(zi)商(shang)務(wu)(wu)就業前景是有希望的(de)(de)(de)(de)，國(guo)家政策正在大(da)力(li)支持電(dian)(dian)(dian)子(zi)商(shang)務(wu)(wu)的(de)(de)(de)(de)發(fa)展(zhan)，商(shang)務(wu)(wu)部(bu)已經(jing)(jing)對(dui)電(dian)(dian)(dian)子(zi)商(shang)務(wu)(wu)專(zhuan)業人才(cai)給予(yu)極大(da)重視(shi)。