新(xin)(xin)(xin)消費品(pin)(pin)牌50強(qiang)(qiang)是CNPP榜(bang)(bang)(bang)中(zhong)(zhong)榜(bang)(bang)(bang)品(pin)(pin)牌研(yan)(yan)(yan)究中(zhong)(zhong)心(xin)聯合(he)CN10排(pai)(pai)排(pai)(pai)榜(bang)(bang)(bang)數(shu)(shu)(shu)據(ju)(ju)研(yan)(yan)(yan)究部(bu)門根據(ju)(ju)新(xin)(xin)(xin)消費品(pin)(pin)牌個性化(hua)、細分(fen)化(hua)、多樣化(hua)的(de)(de)特點，并基(ji)于獨(du)立(li)的(de)(de)大數(shu)(shu)(shu)據(ju)(ju)評價(jia)體系和(he)市(shi)場競(jing)爭(zheng)力(li)(li)、產(chan)品(pin)(pin)創新(xin)(xin)(xin)力(li)(li)、品(pin)(pin)牌影響力(li)(li)、資本關注度(du)(du)等多維(wei)度(du)(du)評定分(fen)析，主要(yao)涵蓋食品(pin)(pin)酒飲、生(sheng)活方式(shi)、美(mei)(mei)妝個護等多個領域的(de)(de)頭部(bu)創新(xin)(xin)(xin)企(qi)(qi)(qi)業(ye)。榜(bang)(bang)(bang)單(dan)(dan)相關數(shu)(shu)(shu)據(ju)(ju)參考(kao)了(le)億(yi)歐網中(zhong)(zhong)國(guo)新(xin)(xin)(xin)消費發(fa)展洞察暨品(pin)(pin)牌力(li)(li)榜(bang)(bang)(bang)單(dan)(dan)、第(di)一財(cai)經商(shang)業(ye)數(shu)(shu)(shu)據(ju)(ju)中(zhong)(zhong)心(xin)中(zhong)(zhong)國(guo)新(xin)(xin)(xin)消費品(pin)(pin)牌年度(du)(du)增(zeng)長力(li)(li)榜(bang)(bang)(bang)單(dan)(dan)、社會智庫網經社電子商(shang)務研(yan)(yan)(yan)究中(zhong)(zhong)心(xin)中(zhong)(zhong)國(guo)數(shu)(shu)(shu)字(zi)化(hua)新(xin)(xin)(xin)消費品(pin)(pin)牌“百強(qiang)(qiang)榜(bang)(bang)(bang)”等名(ming)(ming)(ming)單(dan)(dan)，榜(bang)(bang)(bang)單(dan)(dan)將(jiang)每(mei)年度(du)(du)更新(xin)(xin)(xin)一次，名(ming)(ming)(ming)單(dan)(dan)僅供(gong)參考(kao)。百強(qiang)(qiang)名(ming)(ming)(ming)單(dan)(dan)以財(cai)富世(shi)界500強(qiang)(qiang)、國(guo)家科學技(ji)術獎(jiang)、國(guo)家企(qi)(qi)(qi)業(ye)技(ji)術中(zhong)(zhong)心(xin)、上(shang)(shang)市(shi)公(gong)司（中(zhong)(zhong)國(guo)、世(shi)界著名(ming)(ming)(ming)證券交易所上(shang)(shang)市(shi)的(de)(de)企(qi)(qi)(qi)業(ye)）、高新(xin)(xin)(xin)技(ji)術企(qi)(qi)(qi)業(ye)、瞪羚企(qi)(qi)(qi)業(ye)、中(zhong)(zhong)華老字(zi)號(hao)、制造業(ye)單(dan)(dan)項冠軍、福布(bu)斯2000強(qiang)(qiang)、專精特新(xin)(xin)(xin)小巨(ju)人、受馳名(ming)(ming)(ming)商(shang)標保(bao)護的(de)(de)企(qi)(qi)(qi)業(ye)、原省市(shi)名(ming)(ming)(ming)牌、原省市(shi)著名(ming)(ming)(ming)商(shang)標、獲省市(shi)科學技(ji)術進步獎(jiang)的(de)(de)企(qi)(qi)(qi)業(ye)、行(xing)業(ye)標準起草單(dan)(dan)位、注冊(ce)資本達(da)千萬數(shu)(shu)(shu)億(yi)的(de)(de)企(qi)(qi)(qi)業(ye)、科技(ji)型中(zhong)(zhong)小企(qi)(qi)(qi)業(ye)、民(min)營企(qi)(qi)(qi)業(ye)500強(qiang)(qiang)、服務業(ye)500強(qiang)(qiang)、獲得(de)各(ge)類(lei)榮譽及政府獎(jiang)勵、受政策(ce)補貼(tie)的(de)(de)各(ge)類(lei)企(qi)(qi)(qi)業(ye)為樣本篩(shai)選空間，以網絡(luo)投票、網民(min)口(kou)碑(bei)(bei)打(da)分(fen)、大數(shu)(shu)(shu)據(ju)(ju)云計(ji)算、資料整理、數(shu)(shu)(shu)據(ju)(ju)統計(ji)為基(ji)礎，綜合(he)了(le)多家機構、組織、媒體、網站公(gong)布(bu)的(de)(de)排(pai)(pai)行(xing)榜(bang)(bang)(bang)、評測(ce)排(pai)(pai)行(xing)排(pai)(pai)名(ming)(ming)(ming)、榜(bang)(bang)(bang)單(dan)(dan)數(shu)(shu)(shu)據(ju)(ju)，以及關注指(zhi)數(shu)(shu)(shu)、受歡迎程度(du)(du)、好評指(zhi)數(shu)(shu)(shu)等研(yan)(yan)(yan)究成果。能出現在名(ming)(ming)(ming)單(dan)(dan)中(zhong)(zhong)，和(he)公(gong)司的(de)(de)實力(li)(li)、廣告宣傳投入(ru)力(li)(li)度(du)(du)，品(pin)(pin)牌的(de)(de)知名(ming)(ming)(ming)度(du)(du)、創新(xin)(xin)(xin)能力(li)(li)、國(guo)際(ji)影響力(li)(li)、信用指(zhi)數(shu)(shu)(shu)、所處行(xing)業(ye)的(de)(de)發(fa)展水(shui)平，行(xing)業(ye)競(jing)爭(zheng)力(li)(li)，產(chan)業(ye)鏈(lian)核心(xin)地位，規(gui)模體量(liang)與發(fa)展潛(qian)力(li)(li)，用戶終(zhong)端影響力(li)(li)、投入(ru)研(yan)(yan)(yan)發(fa)、產(chan)品(pin)(pin)（服務）質量(liang)、美(mei)(mei)譽度(du)(du)-口(kou)碑(bei)(bei)、投票數(shu)(shu)(shu)量(liang)、關注指(zhi)數(shu)(shu)(shu)、評論(lun)打(da)分(fen)等有關。