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ToyCity玩(wan)具城(cheng)(cheng)市是一(yi)家中(zhong)(zhong)國(guo)原(yuan)創(chuang)潮(chao)流IP孵(fu)化(hua)(hua)平臺，專注于(yu)讓(rang)中(zhong)(zhong)國(guo)原(yuan)創(chuang)潮(chao)流文化(hua)(hua)從中(zhong)(zhong)國(guo)走出國(guo)門，通過潮(chao)玩(wan)文化(hua)(hua)傳遞“創(chuang)造快樂，分(fen)享快樂”品牌(pai)理念；同時(shi)以潮(chao)玩(wan)IP為(wei)(wei)載體，融入(ru)當地城(cheng)(cheng)市文化(hua)(hua)，為(wei)(wei)城(cheng)(cheng)市打造潮(chao)流IP新地標；同時(shi)開創(chuang)ATS潮(chao)玩(wan)空間，結合潮(chao)玩(wan)主題(ti)美陳，攜手(shou)商業中(zhong)(zhong)心拓展(zhan)新場景，塑造潮(chao)流主題(ti)商業中(zhong)(zhong)心新業態。重塑Z世代精神消費(fei)(fei)。用(yong)心為(wei)(wei)消費(fei)(fei)者創(chuang)造每一(yi)份快樂，讓(rang)每個人(ren)都(dou)能找到(dao)屬于(yu)自(zi)己的(de)小(xiao)確(que)幸。