結合保險、證券、銀行等多樣化業務的金融機構,除了提供客戶創新的金融服務,也提升客戶的生活品質,通過有感的數位服務,整合線下線上通路與平臺,滿足客戶需求,打造金融生活生態圈
國泰(tai)金融控股股份有限公司是(shi)結合保險(xian)、證(zheng)券(quan)、銀(yin)行等多樣化(hua)業務的(de)金融機(ji)構,國泰(tai)金控架構起一(yi)個(ge)功能完整的(de)經營平臺。
經營策略(lve):公(gong)(gong)司整合各子公(gong)(gong)司資(zi)(zi)(zi)源,提(ti)(ti)供(gong)多(duo)方位的(de)金融服(fu)(fu)務(wu)(wu)(wu),使客(ke)(ke)戶(hu)(hu)享受到一站購足的(de)優質服(fu)(fu)務(wu)(wu)(wu)。公(gong)(gong)司開發符(fu)合客(ke)(ke)戶(hu)(hu)需求(qiu)的(de)整合型(xing)金融商品(pin),成(cheng)為(wei)客(ke)(ke)戶(hu)(hu)投資(zi)(zi)(zi)理財貼心的(de)伙伴。公(gong)(gong)司持續提(ti)(ti)升資(zi)(zi)(zi)訊(xun)系統,對外滿足客(ke)(ke)戶(hu)(hu)即時資(zi)(zi)(zi)訊(xun)需求(qiu);對內提(ti)(ti)高決策支援、經營管理、業(ye)務(wu)(wu)(wu)資(zi)(zi)(zi)訊(xun)、風險控(kong)管與稽核作業(ye)的(de)自動化程(cheng)度。公(gong)(gong)司不(bu)斷強化員工(gong)(gong)專業(ye)能力與工(gong)(gong)作滿足程(cheng)度,以提(ti)(ti)供(gong)客(ke)(ke)戶(hu)(hu)高品(pin)質的(de)金融服(fu)(fu)務(wu)(wu)(wu)。公(gong)(gong)司追求(qiu)整合經營的(de)綜效,藉以降低成(cheng)本,回饋客(ke)(ke)戶(hu)(hu)與股東(dong)。公(gong)(gong)司塑造優質的(de)品(pin)牌形(xing)象(xiang),成(cheng)為(wei)客(ke)(ke)戶(hu)(hu)心目(mu)中值(zhi)得信賴與托付(fu)的(de)金控(kong)公(gong)(gong)司。