創立于2009年,主營木制早教玩具、木制工藝品等系列產品的企業,旗下已擁有丹妮奇特、金鑰匙、丹妮教玩具等多個系列品牌產品
浙(zhe)江丹(dan)(dan)(dan)妮(ni)(ni)嬰童用品(pin)(pin)有(you)(you)限公(gong)司(si)(si)成(cheng)立于2009年8月(前身是云和縣丹(dan)(dan)(dan)妮(ni)(ni)木(mu)(mu)制玩具廠),主(zhu)要經營木(mu)(mu)制早教玩具木(mu)(mu)制工藝品(pin)(pin)等(deng)系列產(chan)品(pin)(pin)。目前丹(dan)(dan)(dan)妮(ni)(ni)玩具旗(qi)下(xia)已(yi)(yi)擁(yong)有(you)(you)“丹(dan)(dan)(dan)妮(ni)(ni)奇特”、“金(jin)鑰匙”、“丹(dan)(dan)(dan)妮(ni)(ni)教玩具”三大系列品(pin)(pin)牌產(chan)品(pin)(pin),擁(yong)有(you)(you)多(duo)(duo)項自主(zhu)開發(fa)專利產(chan)品(pin)(pin),產(chan)品(pin)(pin)種類層出(chu)不窮。丹(dan)(dan)(dan)妮(ni)(ni)公(gong)司(si)(si)的生產(chan)加(jia)工聯盟(meng)企業已(yi)(yi)達(da)100多(duo)(duo)家(jia),丹(dan)(dan)(dan)妮(ni)(ni)銷(xiao)(xiao)售(shou)(shou)連鎖加(jia)盟(meng)遍(bian)及全(quan)國(guo),在中(zhong)國(guo)大陸擁(yong)有(you)(you)300多(duo)(duo)個(ge)(ge)代理(li)商(shang),產(chan)品(pin)(pin)進入孩子王、沃(wo)爾瑪、家(jia)樂(le)福、大潤發(fa)、樂(le)購等(deng)大型超級零售(shou)(shou)連鎖終端,擁(yong)有(you)(you)2000多(duo)(duo)個(ge)(ge)遍(bian)及全(quan)國(guo)各地的銷(xiao)(xiao)售(shou)(shou)專柜(ju)和3000多(duo)(duo)家(jia)網(wang)店(dian)銷(xiao)(xiao)售(shou)(shou)商(shang)。為(wei)將品(pin)(pin)牌做大做強,丹(dan)(dan)(dan)妮(ni)(ni)玩具先(xian)后在淘(tao)寶商(shang)城、京東商(shang)城、卓越網(wang)、當當網(wang)、拉手網(wang)、唯品(pin)(pin)會(hui)等(deng)國(guo)內品(pin)(pin)牌網(wang)站建立了(le)旗(qi)艦(jian)店(dian)或分(fen)銷(xiao)(xiao)平臺,把(ba)丹(dan)(dan)(dan)妮(ni)(ni)玩具品(pin)(pin)牌做到(dao)了(le)全(quan)國(guo)各個(ge)(ge)角落,把(ba)丹(dan)(dan)(dan)妮(ni)(ni)玩具的快樂(le)分(fen)享到(dao)了(le)千(qian)家(jia)萬戶。同時公(gong)司(si)(si)投資(zi)兩千(qian)多(duo)(duo)萬元,在義烏成(cheng)立了(le)直(zhi)銷(xiao)(xiao)網(wang)絡,擁(yong)有(you)(you)三個(ge)(ge)直(zhi)營店(dian)面、一(yi)個(ge)(ge)產(chan)品(pin)(pin)展(zhan)示中(zhong)心、一(yi)個(ge)(ge)電(dian)子商(shang)務中(zhong)心、一(yi)個(ge)(ge)淘(tao)寶銷(xiao)(xiao)售(shou)(shou)中(zhong)心、一(yi)個(ge)(ge)2000萬現貨(huo)倉(cang)儲物(wu)流中(zhong)心。
2009年(nian)隨著品(pin)(pin)牌的(de)發(fa)展與(yu)(yu)成熟,丹(dan)妮把目(mu)光盯在了更高的(de)層(ceng)次:木(mu)(mu)(mu)(mu)玩(wan)(wan)(wan)與(yu)(yu)幼(you)教動(dong)(dong)(dong)(dong)(dong)漫(man)(man)的(de)“聯(lian)姻”,從(cong)(cong)而實現(xian)從(cong)(cong)賣木(mu)(mu)(mu)(mu)頭到打(da)造品(pin)(pin)牌文(wen)化(hua)的(de)華麗(li)轉變。2009年(nian),“丹(dan)妮”與(yu)(yu)云(yun)和電(dian)視臺、云(yun)和縣星星幼(you)教集團簽(qian)訂戰略合(he)(he)作關系,設(she)立18個(ge)丹(dan)妮木(mu)(mu)(mu)(mu)玩(wan)(wan)(wan)示范實踐班;開設(she)《木(mu)(mu)(mu)(mu)娃娃》欄目(mu),探索木(mu)(mu)(mu)(mu)玩(wan)(wan)(wan)產品(pin)(pin)以動(dong)(dong)(dong)(dong)(dong)漫(man)(man)形象的(de)形式(shi)走上電(dian)視銀屏,尋求(qiu)木(mu)(mu)(mu)(mu)玩(wan)(wan)(wan)與(yu)(yu)動(dong)(dong)(dong)(dong)(dong)漫(man)(man)的(de)結合(he)(he)。同時,“丹(dan)妮”投入(ru)千萬資金開展與(yu)(yu)動(dong)(dong)(dong)(dong)(dong)漫(man)(man)品(pin)(pin)牌合(he)(he)作,成為全國(guo)與(yu)(yu)CCTV合(he)(he)作的(de)木(mu)(mu)(mu)(mu)制(zhi)玩(wan)(wan)(wan)具(ju)(ju)品(pin)(pin)牌,先后取得(de)央視輝煌(huang)動(dong)(dong)(dong)(dong)(dong)畫(hua)旗(qi)下大(da)型動(dong)(dong)(dong)(dong)(dong)畫(hua)系列片《三國(guo)演義》、《三毛》衍(yan)生產品(pin)(pin)開發(fa)權(quan);取得(de)《小(xiao)瑞與(yu)(yu)大(da)魔王》卡通形象授權(quan);簽(qian)訂英國(guo)BBC廣播公司動(dong)(dong)(dong)(dong)(dong)漫(man)(man)品(pin)(pin)牌《天線寶寶》卡通形象木(mu)(mu)(mu)(mu)制(zhi)玩(wan)(wan)(wan)具(ju)(ju)領域授權(quan)。動(dong)(dong)(dong)(dong)(dong)漫(man)(man)元素的(de)融入(ru)為丹(dan)妮玩(wan)(wan)(wan)具(ju)(ju)帶來商機(ji),為中國(guo)木(mu)(mu)(mu)(mu)制(zhi)玩(wan)(wan)(wan)具(ju)(ju)行業動(dong)(dong)(dong)(dong)(dong)漫(man)(man)授權(quan)品(pin)(pin)牌樹立了標(biao)桿(gan)。
互(hu)聯(lian)網與經濟聯(lian)姻,打破了傳統商(shang)業(ye)(ye)模式的(de)(de)(de)創(chuang)新(xin)樣本(ben)。不(bu)知從(cong)何時起,“電(dian)(dian)(dian)商(shang)”的(de)(de)(de)種(zhong)子已在(zai)云(yun)和縣迅速成(cheng)長(chang),“電(dian)(dian)(dian)商(shang)換(huan)市”為傳統木玩企業(ye)(ye)謀(mou)求轉型(xing)打開了觸手可及的(de)(de)(de)開闊局(ju)面。移動電(dian)(dian)(dian)子商(shang)務(wu)時代的(de)(de)(de)到來,不(bu)僅徹底改變(bian)了人們(men)的(de)(de)(de)購物消費方式,同時也給傳統企業(ye)(ye)帶來了巨(ju)大的(de)(de)(de)挑戰和難得的(de)(de)(de)機遇。2014年(nian)浙江丹妮玩具投(tou)入(ru)千萬資金(jin)組建(jian)強大電(dian)(dian)(dian)商(shang)團隊,正式進入(ru)電(dian)(dian)(dian)商(shang)領域,從(cong)企業(ye)(ye)經營(ying)、產品(pin)銷(xiao)售、市場營(ying)銷(xiao)等(deng)多個(ge)環節進行創(chuang)新(xin),順(shun)利完(wan)成(cheng)了從(cong)傳統企業(ye)(ye)到移動電(dian)(dian)(dian)商(shang)企業(ye)(ye)的(de)(de)(de)轉型(xing)升級。
浙江丹(dan)妮(ni)(ni)(ni)是(shi)較大的(de)木制(zhi)玩(wan)具(ju)品牌擁有(you)商(shang)(shang),“丹(dan)妮(ni)(ni)(ni)玩(wan)具(ju)”品牌一(yi)次又一(yi)次創造(zao)了行(xing)業(ye)奇跡。 品牌是(shi)“丹(dan)妮(ni)(ni)(ni)”的(de)立業(ye)之基,動漫是(shi)“丹(dan)妮(ni)(ni)(ni)”的(de)文化靈魂,市(shi)場是(shi)“丹(dan)妮(ni)(ni)(ni)”的(de)生命源泉 。“小小木玩(wan),大大世界”,“丹(dan)妮(ni)(ni)(ni)”愿與廣大加盟商(shang)(shang)攜手共進,把(ba)“丹(dan)妮(ni)(ni)(ni)”打造(zao)成(cheng)中國木制(zhi)玩(wan)具(ju)的(de)“童話帝國”。