一、影視廣告公司是做什么的
影(ying)(ying)(ying)視廣告公(gong)司主(zhu)(zhu)要是(shi)(shi)做(zuo)影(ying)(ying)(ying)視廣告,影(ying)(ying)(ying)視廣告是(shi)(shi)非(fei)常奏(zou)效而且覆(fu)蓋面(mian)較廣的(de)廣告傳播方(fang)法之一。影(ying)(ying)(ying)視廣告公(gong)司的(de)工作內容主(zhu)(zhu)要是(shi)(shi)廣告經營管理、廣告策(ce)劃(hua)創意(yi)和設計制作、市(shi)場(chang)營銷策(ce)劃(hua)及市(shi)場(chang)調查分析等。
影(ying)(ying)視廣(guang)告(gao)即電(dian)(dian)影(ying)(ying)、電(dian)(dian)視廣(guang)告(gao)影(ying)(ying)片(pian)。影(ying)(ying)視廣(guang)告(gao)原意上(shang)是指使(shi)用(yong)電(dian)(dian)影(ying)(ying)膠片(pian)拍攝的(de)(de)廣(guang)告(gao)片(pian),即電(dian)(dian)影(ying)(ying)廣(guang)告(gao)片(pian)。影(ying)(ying)視廣(guang)告(gao)片(pian)既有(you)電(dian)(dian)影(ying)(ying)廣(guang)告(gao)又有(you)電(dian)(dian)視廣(guang)告(gao),它(ta)(ta)們之間(jian)可以(yi)通(tong)過(guo)膠轉(zhuan)磁(ci)(ci)或磁(ci)(ci)轉(zhuan)膠等(deng)技術(shu)手(shou)段進行播(bo)放介質的(de)(de)轉(zhuan)換,所以(yi)它(ta)(ta)們既可以(yi)在(zai)電(dian)(dian)影(ying)(ying)銀幕(mu)上(shang)播(bo)放,也可以(yi)在(zai)電(dian)(dian)視機上(shang)播(bo)放。因此(ci),國(guo)際上(shang)泛(fan)指為電(dian)(dian)影(ying)(ying)。
影視(shi)廣告片(pian)(pian)廣泛(fan)用(yong)于(yu)企(qi)業(ye)(ye)形(xing)象(xiang)宣(xuan)傳(chuan)、產品(pin)推(tui)廣;具有(you)著(zhu)廣泛(fan)的社(she)會接受(shou)度。企(qi)業(ye)(ye)介紹專(zhuan)(zhuan)題(ti)片(pian)(pian)或產品(pin)推(tui)介專(zhuan)(zhuan)題(ti)片(pian)(pian)有(you)著(zhu)信(xin)息量大的特(te)點;但傳(chuan)統(tong)的膠片(pian)(pian)拍(pai)攝費用(yong)中小企(qi)業(ye)(ye)不(bu)易承受(shou),我們有(you)著(zhu)多年專(zhuan)(zhuan)業(ye)(ye)影視(shi)制(zhi)作(zuo)經(jing)驗(yan),運(yun)用(yong)現代數碼設備(bei),推(tui)出高性價比影視(shi)專(zhuan)(zhuan)題(ti)片(pian)(pian)制(zhi)作(zuo)解決(jue)方案。影視(shi)專(zhuan)(zhuan)題(ti)片(pian)(pian)是一(yi)種直接、主動、精確(que)、有(you)效(xiao)的企(qi)業(ye)(ye)形(xing)象(xiang)、產品(pin)形(xing)象(xiang)推(tui)廣好方法;企(qi)業(ye)(ye)形(xing)象(xiang)廣告能將企(qi)業(ye)(ye)理念、視(shi)覺結合在一(yi)起使(shi)企(qi)業(ye)(ye)傳(chuan)遞給公眾其特(te)殊統(tong)一(yi)的、良(liang)好的形(xing)象(xiang)。
二、影視廣告公司經營范圍
1、影視(shi)廣(guang)告(gao)公(gong)司經營(ying)范(fan)圍(wei)參考二:文化藝術咨(zi)(zi)(zi)詢(xun)(xun)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);公(gong)共關系(xi)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);策(ce)劃(hua)(hua)創意(yi)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);營(ying)養健(jian)康咨(zi)(zi)(zi)詢(xun)(xun)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);市場營(ying)銷(xiao)策(ce)劃(hua)(hua)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);電子商務(wu)(wu)(wu)(wu)信息(xi)(xi)咨(zi)(zi)(zi)詢(xun)(xun);路牌、路標、廣(guang)告(gao)牌安裝施(shi)工;廣(guang)告(gao)業(ye);影視(shi)經紀(ji)代理服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);能(neng)源技(ji)術咨(zi)(zi)(zi)詢(xun)(xun)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);倉儲咨(zi)(zi)(zi)詢(xun)(xun)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);交通運輸咨(zi)(zi)(zi)詢(xun)(xun)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);商務(wu)(wu)(wu)(wu)咨(zi)(zi)(zi)詢(xun)(xun)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);美容(rong)健(jian)身咨(zi)(zi)(zi)詢(xun)(xun)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);體(ti)育營(ying)銷(xiao)策(ce)劃(hua)(hua)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);健(jian)美運動(dong)技(ji)術咨(zi)(zi)(zi)詢(xun)(xun);商品信息(xi)(xi)咨(zi)(zi)(zi)詢(xun)(xun)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);市場調研(yan)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);投(tou)資咨(zi)(zi)(zi)詢(xun)(xun)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);體(ti)育運動(dong)咨(zi)(zi)(zi)詢(xun)(xun)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);教育咨(zi)(zi)(zi)詢(xun)(xun)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);企(qi)業(ye)形象策(ce)劃(hua)(hua)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);企(qi)業(ye)管(guan)理咨(zi)(zi)(zi)詢(xun)(xun)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);貿(mao)易咨(zi)(zi)(zi)詢(xun)(xun)服(fu)(fu)(fu)務(wu)(wu)(wu)(wu);(依法(fa)須(xu)經批準(zhun)(zhun)的項目,經相關部門批準(zhun)(zhun)后(hou)方(fang)可(ke)開(kai)展經營(ying)活動(dong))
2、影視廣告公司經(jing)營范圍參考三:設計(ji)、制作(zuo)、代理(li)、發布廣告;組織(zhi)文(wen)化(hua)藝術交(jiao)流活(huo)動(不(bu)含演出);展(zhan)覽服(fu)務;企業策劃(hua);電(dian)腦圖文(wen)設計(ji);廣告信息咨詢(xun)。(企業依法(fa)自主選擇經(jing)營項(xiang)目,開展(zhan)經(jing)營活(huo)動;依法(fa)須(xu)經(jing)批準(zhun)的項(xiang)目,經(jing)相(xiang)關部門批準(zhun)后依批準(zhun)的內容(rong)開展(zhan)經(jing)營活(huo)動;不(bu)得(de)從事本市產業政策禁(jin)止和限制類項(xiang)目的經(jing)營活(huo)動。)