電(dian)(dian)視(shi)收(shou)視(shi)率(lv)(lv)是指(zhi)某(mou)(mou)一(yi)時段內平(ping)均每分鐘收(shou)看某(mou)(mou)電(dian)(dian)視(shi)頻道(dao)（或某(mou)(mou)電(dian)(dian)視(shi)節目）的(de)(de)人數占電(dian)(dian)視(shi)觀眾總人數的(de)(de)百分比。作為“注意力經濟”時代的(de)(de)重要量(liang)化指(zhi)標，它是深入分析(xi)電(dian)(dian)視(shi)收(shou)視(shi)市場的(de)(de)科學基礎。下面我們一(yi)起來看看尼爾森網聯發布的(de)(de)2018全國(guo)(guo)電(dian)(dian)視(shi)臺收(shou)視(shi)率(lv)(lv)排(pai)行(xing)(xing)榜、電(dian)(dian)視(shi)劇收(shou)視(shi)率(lv)(lv)排(pai)行(xing)(xing)榜、綜藝節目收(shou)視(shi)率(lv)(lv)排(pai)行(xing)(xing)榜等全國(guo)(guo)網實(shi)時收(shou)視(shi)率(lv)(lv)。