連(lian)鎖(suo)(suo)酒(jiu)店(dian)(dian)是指以連(lian)鎖(suo)(suo)經營(ying)模式運(yun)營(ying)的(de)酒(jiu)店(dian)(dian)，連(lian)鎖(suo)(suo)酒(jiu)店(dian)(dian)一般都具有(you)全(quan)(quan)國統(tong)一的(de)品牌形象識別系(xi)(xi)統(tong)、全(quan)(quan)國統(tong)一的(de)會員(yuan)體系(xi)(xi)和(he)營(ying)銷體系(xi)(xi)。是酒(jiu)店(dian)(dian)業發展(zhan)的(de)主(zhu)(zhu)要(yao)態勢，從星級酒(jiu)店(dian)(dian)到(dao)經濟型酒(jiu)店(dian)(dian)再到(dao)青(qing)年旅社、主(zhu)(zhu)題酒(jiu)店(dian)(dian)、精品酒(jiu)店(dian)(dian)，連(lian)鎖(suo)(suo)酒(jiu)店(dian)(dian)的(de)發展(zhan)模式和(he)認知度已經深入人心。連(lian)鎖(suo)(suo)酒(jiu)店(dian)(dian)與單(dan)體酒(jiu)店(dian)(dian)相比(bi)，無論在裝(zhuang)修、服務(wu)(wu)還是信譽上都有(you)較(jiao)大的(de)競爭優勢，處(chu)處(chu)擠壓著單(dan)體酒(jiu)店(dian)(dian)的(de)生存和(he)發展(zhan)空間。預(yu)訂方便快捷、價格透明、不(bu)需要(yao)前(qian)臺議價、干凈衛生、服務(wu)(wu)和(he)安全(quan)(quan)有(you)保障，性價比(bi)較(jiao)高，所以連(lian)鎖(suo)(suo)酒(jiu)店(dian)(dian)是出差(cha)、旅游住宿的(de)好選擇(ze)。