國內知名的茶飲料品牌,農夫山泉2011年推出的無糖茶飲料,以0卡路里為特色,擁有紅茶、綠茶、茉莉花茶、烏龍茶等經典口味
東(dong)(dong)方(fang)(fang)樹葉是(shi)農夫山(shan)泉(quan)公司新出品(pin)的一(yi)款茶(cha)(cha)飲(yin)料,用農夫山(shan)泉(quan)泡制,主打0卡路里。1610年中國(guo)茶(cha)(cha)葉乘著東(dong)(dong)印度公司的商船漂(piao)洋過海,飲(yin)茶(cha)(cha)之風迅(xun)速傳遍歐洲大(da)陸。因(yin)一(yi)時不知如何命名,且(qie)其來(lai)自神秘的東(dong)(dong)方(fang)(fang),故被(bei)稱為(wei)“神奇的東(dong)(dong)方(fang)(fang)樹葉”。
東(dong)(dong)方(fang)樹葉(xie)全(quan)部使(shi)(shi)用(yong)茶(cha)葉(xie),不(bu)試用(yong)茶(cha)粉,不(bu)添加香料,打(da)造(zao)純粹的原味(wei)茶(cha)飲料,無糖0卡(ka),解渴0負(fu)擔(dan),采用(yong)獨(du)特的半(ban)透明瓶身,設計源于(yu)農夫山泉研(yan)發的抗氧(yang)化工藝,使(shi)(shi)東(dong)(dong)方(fang)樹葉(xie)的茶(cha)湯獨(du)具通(tong)透感和色澤感。
農夫山泉邀(yao)請Pearlfisher(英國(guo)設計(ji)公司) 為其新(xin)產品 “東方樹葉 ”設計(ji)了包裝(zhuang)(zhuang)形(xing)(xing)象(xiang)。這個系(xi)列產品將包含紅(hong)茶(cha)(cha)(Black tea)、綠(lv)茶(cha)(cha)(Green tea)、茉莉花茶(cha)(cha)(Jasmine tea)以及(ji)烏龍(long)茶(cha)(cha)(Oolong tea)等四(si)個口味(wei)。中國(guo)有(you)巨大(da)的茶(cha)(cha)飲料(liao)消(xiao)費市場,但目前(qian)大(da)多數同(tong)類(lei)產品都有(you)雷同(tong)的包裝(zhuang)(zhuang)形(xing)(xing)象(xiang)。
農(nong)(nong)夫(fu)山(shan)(shan)(shan)泉(quan)從不使用(yong)(yong)(yong)城(cheng)市(shi)自(zi)來(lai)水(shui)(shui),每一(yi)滴農(nong)(nong)夫(fu)山(shan)(shan)(shan)泉(quan)都(dou)有(you)其(qi)源頭。農(nong)(nong)夫(fu)山(shan)(shan)(shan)泉(quan)認為(wei),只有(you)好的(de)(de)天(tian)(tian)(tian)然(ran)(ran)(ran)水(shui)(shui)源才能生(sheng)(sheng)產(chan)出優質(zhi)的(de)(de)瓶裝飲(yin)(yin)用(yong)(yong)(yong)水(shui)(shui)。含有(you)天(tian)(tian)(tian)然(ran)(ran)(ran)礦(kuang)(kuang)物元素的(de)(de)飲(yin)(yin)用(yong)(yong)(yong)水(shui)(shui),符合人(ren)(ren)(ren)體(ti)需(xu)求(qiu),任何人(ren)(ren)(ren)工水(shui)(shui)都(dou)難以比(bi)擬。天(tian)(tian)(tian)然(ran)(ran)(ran)理念——堅持水(shui)(shui)源地(di)建廠,水(shui)(shui)源地(di)生(sheng)(sheng)產(chan)。農(nong)(nong)夫(fu)山(shan)(shan)(shan)泉(quan)堅持在(zai)遠(yuan)離都(dou)市(shi)的(de)(de)深山(shan)(shan)(shan)密(mi)林中(zhong)建立生(sheng)(sheng)產(chan)基地(di),全部生(sheng)(sheng)產(chan)過程在(zai)水(shui)(shui)源地(di)完成。您(nin)喝的(de)(de)每一(yi)瓶農(nong)(nong)夫(fu)山(shan)(shan)(shan)泉(quan),都(dou)經(jing)過了漫(man)長(chang)的(de)(de)運(yun)輸線路,從大自(zi)然(ran)(ran)(ran)遠(yuan)道而(er)來(lai)。農(nong)(nong)夫(fu)山(shan)(shan)(shan)泉(quan)占據(ju)四大優質(zhi)的(de)(de)天(tian)(tian)(tian)然(ran)(ran)(ran)飲(yin)(yin)用(yong)(yong)(yong)水(shui)(shui)源——浙江千島湖(hu)、吉林長(chang)白山(shan)(shan)(shan)、湖(hu)北(bei)丹江口(kou)、廣東(dong)萬(wan)綠湖(hu)。健康(kang)理念——農(nong)(nong)夫(fu)山(shan)(shan)(shan)泉(quan)只生(sheng)(sheng)產(chan)天(tian)(tian)(tian)然(ran)(ran)(ran)弱堿性的(de)(de)健康(kang)飲(yin)(yin)用(yong)(yong)(yong)水(shui)(shui),堅決反對(dui)(dui)在(zai)水(shui)(shui)中(zhong)添(tian)(tian)加(jia)任何人(ren)(ren)(ren)工礦(kuang)(kuang)物質(zhi)。世界衛(wei)生(sheng)(sheng)組織《飲(yin)(yin)用(yong)(yong)(yong)水(shui)(shui)水(shui)(shui)質(zhi)準則(ze)》表(biao)明(ming),不論飲(yin)(yin)食結構(gou)豐富與否,人(ren)(ren)(ren)體(ti)必需(xu)從飲(yin)(yin)用(yong)(yong)(yong)水(shui)(shui)中(zhong)攝(she)取一(yi)定比(bi)例的(de)(de)礦(kuang)(kuang)物質(zhi)和微量元素。因此,農(nong)(nong)夫(fu)山(shan)(shan)(shan)泉(quan)認為(wei),飲(yin)(yin)用(yong)(yong)(yong)水(shui)(shui)中(zhong)應該含有(you)人(ren)(ren)(ren)體(ti)所需(xu)的(de)(de)均(jun)衡、天(tian)(tian)(tian)然(ran)(ran)(ran)的(de)(de)礦(kuang)(kuang)物元素,并(bing)反對(dui)(dui)在(zai)水(shui)(shui)中(zhong)添(tian)(tian)加(jia)任何人(ren)(ren)(ren)工礦(kuang)(kuang)物質(zhi)。