河南張弓老酒(jiu)(jiu)酒(jiu)(jiu)業(ye)有(you)(you)(you)限公(gong)司(si)(原河南省張弓酒(jiu)(jiu)廠,現改制(zhi)為民營股份制(zhi)公(gong)司(si)),為國(guo)家大型一檔企業(ye),年產(chan)曲酒(jiu)(jiu)3萬余噸,是我(wo)國(guo)優(you)質(zhi)酒(jiu)(jiu)生產(chan)基(ji)地(di)。公(gong)司(si)坐落在中(zhong)州名(ming)鎮“張弓鎮”,張弓鎮地(di)處(chu)豫東(dong)平原。這里盛(sheng)產(chan)高粱、小(xiao)麥,有(you)(you)(you)質(zhi)地(di)純凈的(de)地(di)下水(shui),周(zhou)邊百公(gong)里以內(nei)沒有(you)(you)(you)污(wu)染源。空氣清(qing)新、氣候宜人,釀(niang)(niang)酒(jiu)(jiu)條件得(de)天(tian)獨厚(hou)。歷(li)史張弓鎮釀(niang)(niang)酒(jiu)(jiu)作坊林(lin)立,享(xiang)有(you)(you)(you)“有(you)(you)(you)風香十里,無風三里香”之(zhi)美譽。其酒(jiu)(jiu)以濃(nong)香、味醇(chun)而聞(wen)名(ming),素有(you)(you)(you)“釀(niang)(niang)酒(jiu)(jiu)名(ming)鎮”之(zhi)稱。名(ming)酒(jiu)(jiu)自有(you)(you)(you)出處(chu),傳(chuan)說(shuo)在于經典。張弓受“皇封(feng)”的(de)故事千載(zai)流(liu)傳(chuan)。
河(he)(he)南(nan)省(sheng)(sheng)張(zhang)(zhang)(zhang)弓(gong)(gong)(gong)(gong)酒(jiu)(jiu)廠,河(he)(he)南(nan)省(sheng)(sheng)張(zhang)(zhang)(zhang)弓(gong)(gong)(gong)(gong)集團有限公司(si),河(he)(he)南(nan)省(sheng)(sheng)張(zhang)(zhang)(zhang)弓(gong)(gong)(gong)(gong)老酒(jiu)(jiu)酒(jiu)(jiu)業有限公司(si)三者之間是(shi)一(yi)脈相承。張(zhang)(zhang)(zhang)弓(gong)(gong)(gong)(gong)酒(jiu)(jiu)始于商,興于漢。歷(li)(li)史上張(zhang)(zhang)(zhang)弓(gong)(gong)(gong)(gong)鎮釀酒(jiu)(jiu)作坊林立,解放后黨和政府為(wei)保(bao)護這一(yi)寶貴(gui)的民族遺產,1949年(nian)即對(dui)張(zhang)(zhang)(zhang)弓(gong)(gong)(gong)(gong)鎮數家釀酒(jiu)(jiu)作坊進行了(le)改造(zao),由個體經營(ying)走向國營(ying),實行了(le)專賣。隨著(zhu)經濟的發展,為(wei)滿足消(xiao)費(fei)者需求,政府于1951年(nian)開(kai)始大量(liang)投資籌(chou)建(jian)地方國營(ying)寧陵縣張(zhang)(zhang)(zhang)弓(gong)(gong)(gong)(gong)酒(jiu)(jiu)廠,通過1971年(nian)至(zhi)1979年(nian)四次擴(kuo)建(jian)及1985年(nian)省(sheng)(sheng)政府批(pi)準予以(yi)第(di)二期大規(gui)模優質酒(jiu)(jiu)擴(kuo)建(jian)技術改造(zao),于1990年(nian)更名為(wei)河(he)(he)南(nan)省(sheng)(sheng)張(zhang)(zhang)(zhang)弓(gong)(gong)(gong)(gong)酒(jiu)(jiu)廠,歷(li)(li)經5年(nian)的發展,于1995年(nian)12月(yue)組(zu)建(jian)起河(he)(he)南(nan)省(sheng)(sheng)張(zhang)(zhang)(zhang)弓(gong)(gong)(gong)(gong)集團有限公司(si),2012年(nian)7月(yue)6日成立河(he)(he)南(nan)省(sheng)(sheng)張(zhang)(zhang)(zhang)弓(gong)(gong)(gong)(gong)老酒(jiu)(jiu)酒(jiu)(jiu)業有限公司(si)。
張弓老(lao)酒酒業(ye)視(shi)質(zhi)量為企業(ye)的(de)(de)(de)(de)(de)生命。在質(zhi)量管(guan)理(li)(li)上按照(zhao)國家標(biao)準要求,建立健全(quan)了完(wan)善的(de)(de)(de)(de)(de)企業(ye)質(zhi)量管(guan)理(li)(li)體系和(he)質(zhi)量保(bao)障(zhang)體系,嚴格(ge)執行各項技術標(biao)準,保(bao)障(zhang)“不(bu)合(he)格(ge)供方(fang)不(bu)選擇,不(bu)合(he)格(ge)的(de)(de)(de)(de)(de)材(cai)料不(bu)進廠,不(bu)合(he)格(ge)的(de)(de)(de)(de)(de)半成品(pin)不(bu)轉序(xu),不(bu)合(he)格(ge)的(de)(de)(de)(de)(de)產(chan)品(pin)不(bu)出廠”。采用現代(dai)數碼防偽(wei)技術提(ti)高公(gong)(gong)司品(pin)牌價值,加強和(he)提(ti)高張弓老(lao)酒產(chan)品(pin)質(zhi)量及其在消費市場中的(de)(de)(de)(de)(de)良(liang)好(hao)口(kou)碑傳播,老(lao)酒酒業(ye)公(gong)(gong)司要堅持生產(chan)圍繞(rao)市場轉,市場圍繞(rao)客戶轉的(de)(de)(de)(de)(de)方(fang)針。建立健全(quan)完(wan)善的(de)(de)(de)(de)(de)售(shou)前、售(shou)中和(he)售(shou)后(hou)服務網絡體系,一定(ding)會建立起發達的(de)(de)(de)(de)(de)市場網絡,使張弓老(lao)酒暢銷(xiao)全(quan)國。