杭(hang)(hang)白(bai)(bai)(bai)(bai)菊(ju)(ju)(ju)是(shi)桐(tong)(tong)鄉(xiang)傳(chuan)(chuan)統(tong)特(te)(te)色(se)(se)優勢農(nong)(nong)(nong)產(chan)(chan)(chan)品(pin)之一(yi),指(zhi)生長(chang)在(zai)桐(tong)(tong)鄉(xiang)地(di)(di)域(yu)范圍(wei)內,并按照(zhao)傳(chuan)(chuan)統(tong)工藝或蒸汽(qi)殺(sha)青、氣流(liu)干燥新(xin)(xin)工藝生產(chan)(chan)(chan)的產(chan)(chan)(chan)品(pin),具有(you)(you)“色(se)(se)玉白(bai)(bai)(bai)(bai)、氣清(qing)香、味甘(gan)醇(chun)、花型(xing)美”品(pin)質(zhi)特(te)(te)征,杭(hang)(hang)白(bai)(bai)(bai)(bai)菊(ju)(ju)(ju)在(zai)桐(tong)(tong)鄉(xiang)市(shi)已(yi)(yi)有(you)(you)370多年的種(zhong)(zhong)(zhong)植歷史,因地(di)(di)理條件、氣候(hou)和(he)土壤關系,以及(ji)獨特(te)(te)的傳(chuan)(chuan)統(tong)加(jia)工工藝(或新(xin)(xin)工藝),保(bao)持其特(te)(te)有(you)(you)品(pin)質(zhi),是(shi)著名的浙江(jiang)中(zhong)藥材(cai)“浙八味”之一(yi),桐(tong)(tong)鄉(xiang)市(shi)杭(hang)(hang)白(bai)(bai)(bai)(bai)菊(ju)(ju)(ju)一(yi)般在(zai)立(li)(li)(li)冬前三、四天至(zhi)小雪(xue)采收。主要栽培品(pin)種(zhong)(zhong)(zhong)有(you)(you)早小洋(yang)菊(ju)(ju)(ju)、小洋(yang)菊(ju)(ju)(ju)和(he)大洋(yang)菊(ju)(ju)(ju)等(deng),種(zhong)(zhong)(zhong)植面(mian)(mian)積一(yi)直在(zai)5萬畝(2006年統(tong)計)基(ji)礎(chu)上(shang)穩步增加(jia)。目前我市(shi)已(yi)(yi)建(jian)(jian)(jian)立(li)(li)(li)起品(pin)種(zhong)(zhong)(zhong)選(xuan)育(yu),提純復(fu)壯、良種(zhong)(zhong)(zhong)繁育(yu)及(ji)技術推廣等(deng)一(yi)整套技術推廣服務體系,大力推廣無公(gong)(gong)害栽培技術,建(jian)(jian)(jian)有(you)(you)國(guo)家(jia)級杭(hang)(hang)白(bai)(bai)(bai)(bai)菊(ju)(ju)(ju)農(nong)(nong)(nong)業標準(zhun)化示范園區,桐(tong)(tong)鄉(xiang)杭(hang)(hang)白(bai)(bai)(bai)(bai)菊(ju)(ju)(ju)在(zai)產(chan)(chan)(chan)地(di)(di)、原材(cai)料(liao)、生產(chan)(chan)(chan)加(jia)工、產(chan)(chan)(chan)品(pin)質(zhi)量等(deng)方面(mian)(mian)均受(shou)到嚴(yan)格監控,保(bao)證了(le)桐(tong)(tong)鄉(xiang)杭(hang)(hang)白(bai)(bai)(bai)(bai)菊(ju)(ju)(ju)的特(te)(te)有(you)(you)品(pin)質(zhi)。目前我市(shi)已(yi)(yi)建(jian)(jian)(jian)立(li)(li)(li)6個杭(hang)(hang)白(bai)(bai)(bai)(bai)菊(ju)(ju)(ju)基(ji)地(di)(di),總面(mian)(mian)積超(chao)過5.229萬畝,已(yi)(yi)通過了(le)省級無公(gong)(gong)害農(nong)(nong)(nong)產(chan)(chan)(chan)品(pin)產(chan)(chan)(chan)地(di)(di)認定(ding)及(ji)國(guo)家(jia)無公(gong)(gong)害農(nong)(nong)(nong)產(chan)(chan)(chan)品(pin)認證。桐(tong)(tong)鄉(xiang)新(xin)(xin)和(he)保(bao)健品(pin)有(you)(you)限公(gong)(gong)司、桐(tong)(tong)鄉(xiang)春發(fa)菊(ju)(ju)(ju)業有(you)(you)限公(gong)(gong)司建(jian)(jian)(jian)立(li)(li)(li)杭(hang)(hang)白(bai)(bai)(bai)(bai)菊(ju)(ju)(ju)綠色(se)(se)食品(pin)基(ji)地(di)(di)近2000畝,基(ji)地(di)(di)及(ji)產(chan)(chan)(chan)品(pin)通過國(guo)家(jia)綠色(se)(se)產(chan)(chan)(chan)品(pin)認證中(zhong)心認證。
2006年5月,浙(zhe)江省農業廳出(chu)具了《“桐鄉(xiang)杭(hang)(hang)(hang)白(bai)菊(ju)(ju)”品質特(te)征生產地域(yu)、監管能力證(zheng)明(ming)》進(jin)一步(bu)確認(ren)了 “桐鄉(xiang)杭(hang)(hang)(hang)白(bai)菊(ju)(ju)”的(de)(de)(de)品質特(te)征,及我市10個(ge)鎮鄉(xiang)和(he)街(jie)(jie)道的(de)(de)(de)杭(hang)(hang)(hang)白(bai)菊(ju)(ju)生產地域(yu)范圍,并對“杭(hang)(hang)(hang)白(bai)菊(ju)(ju)原產地域(yu)產品保護辦公(gong)(gong)室”監管能力進(jin)行了認(ren)可(ke)。 2006年11月21日(ri)(ri),國家商標局發布1048期(qi)初(chu)審公(gong)(gong)告,公(gong)(gong)布了《桐鄉(xiang)杭(hang)(hang)(hang)白(bai)菊(ju)(ju)證(zheng)明(ming)商標使用管理(li)規則》;2007年02月21日(ri)(ri),國家商標局發布1060期(qi)公(gong)(gong)告,“桐鄉(xiang)杭(hang)(hang)(hang)白(bai)菊(ju)(ju)”證(zheng)明(ming)商標正式核(he)準注冊,并確定“桐鄉(xiang)杭(hang)(hang)(hang)白(bai)菊(ju)(ju)”證(zheng)明(ming)商標用于種(zhong)植在北緯30°28′18″~30°47′48″、東經120°17′40″~120°39′45″,包括桐鄉(xiang)行政區域(yu)內的(de)(de)(de)梧桐、鳳鳴、龍翔(xiang)、烏鎮、屠甸、崇福、高橋、石門、河山等10個(ge)鎮鄉(xiang)和(he)街(jie)(jie)道的(de)(de)(de)杭(hang)(hang)(hang)白(bai)菊(ju)(ju)。