湖北省屬國有大型出版傳媒文化產業集團,擁有出版/印刷/發行等完整出版產業鏈的大型文化傳媒企業
長江出版傳媒(mei)股(gu)份有限公(gong)司(si)是(shi)湖(hu)北長江出版傳媒(mei)集(ji)團的控股(gu)子(zi)公(gong)司(si),2011年(nian)底(di)實現主業(ye)整體上(shang)市,是(shi)湖(hu)北省省屬(shu)國有上(shang)市文化企業(ye)(簡(jian)稱:長江傳媒(mei);股(gu)票代碼:600757)。
長(chang)江(jiang)傳(chuan)媒擁有20家(jia)子(zi)(分)公司(si)(si),包(bao)括8家(jia)出(chu)版(ban)(ban)社、2家(jia)數字(zi)出(chu)版(ban)(ban)公司(si)(si)以及(ji)湖(hu)北新(xin)華(hua)書店集(ji)團、湖(hu)北長(chang)江(jiang)報刊(kan)傳(chuan)媒集(ji)團、湖(hu)北新(xin)華(hua)印(yin)務(wu)公司(si)(si)等(deng)10家(jia)專業(ye)(ye)性文(wen)(wen)化(hua)(hua)單位。多(duo)年來,長(chang)江(jiang)傳(chuan)媒堅持“做強主業(ye)(ye)”和(he)“做大產(chan)業(ye)(ye)”相結合,圍繞(rao)“出(chu)版(ban)(ban)+”“文(wen)(wen)化(hua)(hua)+”打造出(chu)版(ban)(ban)傳(chuan)媒、文(wen)(wen)化(hua)(hua)地(di)產(chan)、旅(lv)游文(wen)(wen)創(chuang)、文(wen)(wen)化(hua)(hua)金融、國際貿易(yi)等(deng)五大業(ye)(ye)務(wu)版(ban)(ban)塊,形成了“主業(ye)(ye)突出(chu)、多(duo)元并(bing)舉”的產(chan)業(ye)(ye)格(ge)局(ju)。經營業(ye)(ye)務(wu)包(bao)括圖書、報紙、期刊(kan)、音像(xiang)、電(dian)(dian)子(zi)、網絡、動漫、電(dian)(dian)影(ying)、電(dian)(dian)視等(deng)多(duo)種媒介(jie);涵蓋出(chu)版(ban)(ban)、發(fa)行(xing)、印(yin)刷、物資(zi)貿易(yi)、數字(zi)閱讀、在線教育、文(wen)(wen)化(hua)(hua)創(chuang)意(yi)、大宗貿易(yi)、地(di)產(chan)開發(fa)、投資(zi)金融等(deng)全產(chan)業(ye)(ye)鏈。
近年來,長江傳媒(mei)轉型創(chuang)(chuang)新(xin)(xin)發(fa)展(zhan)態(tai)勢良好,始終圍繞“出(chu)(chu)版(ban)(ban)(ban)+”“文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)+”,進一(yi)步突(tu)出(chu)(chu)創(chuang)(chuang)新(xin)(xin)發(fa)展(zhan)、融合發(fa)展(zhan),積(ji)極拓展(zhan)產(chan)業(ye)(ye)(ye)鏈,實(shi)現(xian)出(chu)(chu)版(ban)(ban)(ban)主業(ye)(ye)(ye)向(xiang)(xiang)新(xin)(xin)興全(quan)媒(mei)體業(ye)(ye)(ye)態(tai)轉型,構建出(chu)(chu)版(ban)(ban)(ban)產(chan)業(ye)(ye)(ye)向(xiang)(xiang)關聯文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)產(chan)業(ye)(ye)(ye)延伸的產(chan)業(ye)(ye)(ye)格局。圍繞打造成全(quan)民閱讀(du)服(fu)務(wu)(wu)中心(xin),新(xin)(xin)華書(shu)店集(ji)(ji)團(tuan)大(da)力推進實(shi)體書(shu)店“形(xing)象、業(ye)(ye)(ye)態(tai)、營銷(xiao)、服(fu)務(wu)(wu)”四個升級,采(cai)取(qu)改造、置換、聯合開發(fa)、項目合作等(deng)多(duo)(duo)種方式,拓寬(kuan)實(shi)體書(shu)店建設渠道。同時,不斷加強與(yu)文(wen)(wen)(wen)旅、文(wen)(wen)(wen)創(chuang)(chuang)、文(wen)(wen)(wen)娛、文(wen)(wen)(wen)智等(deng)大(da)文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)資(zi)源的合作。在產(chan)業(ye)(ye)(ye)鏈延伸、業(ye)(ye)(ye)務(wu)(wu)多(duo)(duo)元化(hua)(hua)(hua)(hua)上(shang)也(ye)取(qu)得(de)不少(shao)(shao)新(xin)(xin)進展(zhan)。長江少(shao)(shao)兒出(chu)(chu)版(ban)(ban)(ban)集(ji)(ji)團(tuan)旗下的愛立(li)方,整合聚集(ji)(ji)資(zi)源,從(cong)少(shao)(shao)兒讀(du)物(wu)內容提供(gong)商向(xiang)(xiang)有特色的少(shao)(shao)兒教育(yu)全(quan)程服(fu)務(wu)(wu)運(yun)(yun)營商和少(shao)(shao)兒成長綜(zong)合服(fu)務(wu)(wu)商轉變,成為掛牌“新(xin)(xin)三板”的同業(ye)(ye)(ye)公(gong)(gong)司。湖北(bei)科技出(chu)(chu)版(ban)(ban)(ban)社下的“綠手指”編(bian)輯部(bu)成長為一(yi)家獨(du)立(li)的文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)科技公(gong)(gong)司,正(zheng)由一(yi)個園藝(yi)圖(tu)書(shu)出(chu)(chu)版(ban)(ban)(ban)品牌向(xiang)(xiang)綜(zong)合性的園藝(yi)服(fu)務(wu)(wu)提供(gong)商邁進。整合多(duo)(duo)家出(chu)(chu)版(ban)(ban)(ban)社文(wen)(wen)(wen)創(chuang)(chuang)產(chan)品資(zi)源,湖北(bei)倍(bei)悅文(wen)(wen)(wen)化(hua)(hua)(hua)(hua)創(chuang)(chuang)意有限公(gong)(gong)司正(zheng)以新(xin)(xin)的體制和運(yun)(yun)營機制,打造長江傳媒(mei)文(wen)(wen)(wen)創(chuang)(chuang)開發(fa)中心(xin)和營銷(xiao)集(ji)(ji)成平臺。
長江(jiang)(jiang)傳(chuan)媒積(ji)極實施“一(yi)帶(dai)一(yi)路”和(he)“走出(chu)(chu)去”戰略,加強(qiang)國(guo)際(ji)文化(hua)交(jiao)流,每年版(ban)權輸出(chu)(chu)120多種(zhong),榮獲過國(guo)家(jia)新(xin)聞出(chu)(chu)版(ban)廣電總(zong)局“優秀版(ban)權輸出(chu)(chu)獎”,并得到“絲路書香工程”資(zi)助。馬來西亞吉隆(long)坡書店、肯尼(ni)亞非洲出(chu)(chu)版(ban)中(zhong)心、長江(jiang)(jiang)傳(chuan)媒中(zhong)埃編輯部等駐外出(chu)(chu)版(ban)機構也相繼落地(di)生根(gen)。
面向(xiang)未來(lai),長江傳(chuan)媒(mei)將按照“建(jian)成支點、走向(xiang)前列”的成長目標,堅(jian)持“一(yi)個(ge)總基(ji)調、兩個(ge)突出和四個(ge)強化”的發(fa)展(zhan)(zhan)思路,守(shou)正創(chuang)新做(zuo)強主業,多(duo)元并舉融合(he)發(fa)展(zhan)(zhan),擔負(fu)起為(wei)(wei)時(shi)代畫像、為(wei)(wei)時(shi)代立傳(chuan)、為(wei)(wei)時(shi)代明德的神圣使命,努力打(da)造(zao)成為(wei)(wei)全國出色的新型出版傳(chuan)媒(mei)集團。