鹽津鋪子(zi)(zi)食(shi)(shi)品(pin)股份有限公(gong)(gong)(gong)司(si)(si)(以下(xia)(xia)簡(jian)稱(cheng)“公(gong)(gong)(gong)司(si)(si)”)成立于2005年,是一家(jia)從事食(shi)(shi)品(pin)研(yan)發、生產(chan)、銷售于一體的集團公(gong)(gong)(gong)司(si)(si),旗下(xia)(xia)擁有江西鹽津鋪子(zi)(zi)食(shi)(shi)品(pin)有限公(gong)(gong)(gong)司(si)(si)、廣西鹽津鋪子(zi)(zi)食(shi)(shi)品(pin)有限公(gong)(gong)(gong)司(si)(si)、湖南鹽津鋪子(zi)(zi)電子(zi)(zi)商務有限公(gong)(gong)(gong)司(si)(si)等(deng)全資、控股子(zi)(zi)公(gong)(gong)(gong)司(si)(si)。公(gong)(gong)(gong)司(si)(si)秉承“匠心傳(chuan)承,創新(xin)指引(yin),成就卓越”的企(qi)業(ye)(ye)精(jing)神,聚焦食(shi)(shi)品(pin)主業(ye)(ye),誠信經營,持續耕耘(yun),在(zai)產(chan)品(pin)研(yan)發、生產(chan)制造、品(pin)質保障(zhang)、渠道精(jing)耕、品(pin)牌傳(chuan)播等(deng)方(fang)面達(da)到了行(xing)業(ye)(ye)前沿水平,是農業(ye)(ye)產(chan)業(ye)(ye)化國家(jia)重(zhong)點龍頭企(qi)業(ye)(ye)。2017年2月(yue)8日(ri),公(gong)(gong)(gong)司(si)(si)在(zai)深(shen)圳證券交易所A股中小(xiao)企(qi)業(ye)(ye)板上市(證券代碼:002847,證券簡(jian)稱(cheng):鹽津鋪子(zi)(zi))。
公司遵(zun)循“綠色、健康(kang)、美味”的(de)產(chan)(chan)品(pin)(pin)(pin)(pin)理念,創建(jian)了(le)產(chan)(chan)學研(yan)深度(du)融(rong)合的(de)技術創新體系(xi)和“實驗室+工(gong)廠”的(de)研(yan)發機制(zhi),以(yi)具有地(di)方特色的(de)涼果蜜(mi)(mi)餞產(chan)(chan)品(pin)(pin)(pin)(pin)發軔,推(tui)陳出新,主動(dong)帶領(ling)休閑食(shi)品(pin)(pin)(pin)(pin)升級,形成量大核心戰(zhan)略(lve)品(pin)(pin)(pin)(pin)類(lei):以(yi)魚豆腐、豆干、蜜(mi)(mi)餞為代(dai)表的(de)“咸味零食(shi)”類(lei)產(chan)(chan)品(pin)(pin)(pin)(pin);以(yi)面包、蛋糕、點心、糖巧為代(dai)表的(de)“烘焙甜(tian)點”類(lei)產(chan)(chan)品(pin)(pin)(pin)(pin)。健康(kang)的(de)產(chan)(chan)品(pin)(pin)(pin)(pin)配(pei)方和工(gong)藝,口感出眾的(de)產(chan)(chan)品(pin)(pin)(pin)(pin)特性(xing),豐富8的(de)產(chan)(chan)品(pin)(pin)(pin)(pin)線結構,鑄造了(le)產(chan)(chan)品(pin)(pin)(pin)(pin)的(de)品(pin)(pin)(pin)(pin)牌(pai)和影響力,產(chan)(chan)品(pin)(pin)(pin)(pin)行銷全國(guo)市(shi)場。
公司(si)秉持“好零(ling)(ling)(ling)食,鹽(yan)津(jin)(jin)造”的品牌理念,持續不斷推進企業(ye)的工藝(yi)、設備、管(guan)理升級,不斷完善“研發(fa)、供應(ying)、生(sheng)(sheng)(sheng)(sheng)(sheng)產(chan)(chan)(chan)(chan)、銷售”產(chan)(chan)(chan)(chan)業(ye)鏈,實現(xian)了食品智能(neng)制造轉(zhuan)型,形(xing)成了四大基(ji)地(di)(di)爭相(xiang)輝映的發(fa)展(zhan)格局。鹽(yan)津(jin)(jin)鋪(pu)子(zi)湖南瀏陽生(sheng)(sheng)(sheng)(sheng)(sheng)產(chan)(chan)(chan)(chan)基(ji)地(di)(di)生(sheng)(sheng)(sheng)(sheng)(sheng)產(chan)(chan)(chan)(chan)咸味零(ling)(ling)(ling)食、烘(hong)(hong)焙(bei)甜點(dian)兩大系列(lie)(lie)產(chan)(chan)(chan)(chan)品,烘(hong)(hong)焙(bei)生(sheng)(sheng)(sheng)(sheng)(sheng)產(chan)(chan)(chan)(chan)中(zhong)心擁有17條(tiao)智能(neng)化的烘(hong)(hong)焙(bei)生(sheng)(sheng)(sheng)(sheng)(sheng)產(chan)(chan)(chan)(chan)線,年產(chan)(chan)(chan)(chan)能(neng)達4萬(wan)多噸;鹽(yan)津(jin)(jin)鋪(pu)子(zi)江西修水生(sheng)(sheng)(sheng)(sheng)(sheng)產(chan)(chan)(chan)(chan)基(ji)地(di)(di)主產(chan)(chan)(chan)(chan)休閑零(ling)(ling)(ling)食魚豆(dou)腐、豆(dou)干(gan)、辣條(tiao)系列(lie)(lie)產(chan)(chan)(chan)(chan)品;鹽(yan)津(jin)(jin)鋪(pu)子(zi)廣西憑祥生(sheng)(sheng)(sheng)(sheng)(sheng)產(chan)(chan)(chan)(chan)基(ji)地(di)(di)依托東南亞優質水果(guo)原料優勢,生(sheng)(sheng)(sheng)(sheng)(sheng)產(chan)(chan)(chan)(chan)芒果(guo)干(gan)、榴蓮凍肉系列(lie)(lie)產(chan)(chan)(chan)(chan)品;鹽(yan)津(jin)(jin)鋪(pu)子(zi)河南漯(luo)河生(sheng)(sheng)(sheng)(sheng)(sheng)產(chan)(chan)(chan)(chan)基(ji)地(di)(di)生(sheng)(sheng)(sheng)(sheng)(sheng)產(chan)(chan)(chan)(chan)烘(hong)(hong)焙(bei)甜點(dian)產(chan)(chan)(chan)(chan)品。
公(gong)(gong)司恪(ke)守“品(pin)質(zhi)、信譽、服(fu)務”的(de)經營(ying)理念,建成了覆蓋全(quan)(quan)國的(de)全(quan)(quan)渠(qu)道(dao)營(ying)銷(xiao)(xiao)體系。線下(xia)渠(qu)道(dao)以(yi)“做(zuo)品(pin)牌(pai)零(ling)食終端(duan)方案解決者(zhe)”為己(ji)任,以(yi)“直(zhi)營(ying)商超樹(shu)標(biao)桿(gan)、經銷(xiao)(xiao)商渠(qu)道(dao)拓展,新(xin)零(ling)售(shou)跟進覆蓋” 理念搭建網(wang)絡,在全(quan)(quan)國建有(you)50多(duo)(duo)個辦事處及物流分(fen)倉,與沃爾瑪、永(yong)輝、蘇寧、家(jia)樂福、華潤、大潤發、步步高等5000余(yu)家(jia)大型連鎖(suo)商超直(zhi)營(ying)合作,與1200多(duo)(duo)個縣市(shi)經銷(xiao)(xiao)商緊密(mi)合作,致力于深度(du)服(fu)務5萬多(duo)(duo)家(jia)區(qu)域性超市(shi)門店,同時,布局定量裝品(pin)類產(chan)品(pin)線,覆蓋全(quan)(quan)國數百萬家(jia)小(xiao)店,強化客(ke)戶(hu)、渠(qu)道(dao)、團隊三大基(ji)礎布建,打造持續增長(chang)(chang)(chang)曲線;線上深耕天(tian)貓、京(jing)東(dong)、唯品(pin)會、拼多(duo)(duo)多(duo)(duo)等核心渠(qu)道(dao),在品(pin)牌(pai)與品(pin)類上緊隨公(gong)(gong)司戰(zhan)略,重點打造鹽(yan)(yan)津鋪子“深海零(ling)食”、“壹罐梅”、“辣味零(ling)食”,線上線下(xia)全(quan)(quan)渠(qu)道(dao)發力,助力鹽(yan)(yan)津鋪子邁入“高速增長(chang)(chang)(chang)、持續增長(chang)(chang)(chang)、良性增長(chang)(chang)(chang)”的(de)快(kuai)車道(dao)!
未(wei)來(lai),鹽津鋪子(zi)公司將以(yi)“人(ren)才戰(zhan)(zhan)略”為(wei)(wei)基石,推進 “品(pin)牌營(ying)銷”戰(zhan)(zhan)略、“研(yan)發創新(xin)”戰(zhan)(zhan)略、“智能制造(zao)升級”戰(zhan)(zhan)略,計劃通過(guo)三年時(shi)間,成為(wei)(wei)休閑零食、休閑短保烘焙行業領軍者!致力于成為(wei)(wei)中國(guo)卓越的食品(pin)制造(zao)企業,鹽津鋪子(zi)任重道(dao)遠、大有可為(wei)(wei)!