2022年(nian)5月，浸(jin)入式元宇宙·第六屆中(zhong)(zhong)國(guo)文(wen)旅(lv)(lv)(lv)(lv)(lv)(lv)大消費年(nian)度峰(feng)會(hui)暨“龍(long)雀獎(jiang)”系列數字(zi)藏品(pin)頒獎(jiang)盛典成功舉辦，執惠通過打造(zao)(zao)首個浸(jin)入式元宇宙世界(jie)，首發(fa)“龍(long)雀獎(jiang)”數字(zi)藏品(pin)獎(jiang)杯，匯聚全(quan)球及中(zhong)(zhong)國(guo)文(wen)旅(lv)(lv)(lv)(lv)(lv)(lv)頂尖力量，共(gong)同(tong)打造(zao)(zao)國(guo)際視角前沿、高規(gui)格、項目鏈齊全(quan)的(de)文(wen)旅(lv)(lv)(lv)(lv)(lv)(lv)綜(zong)合服(fu)務型平臺大會(hui)，見證特殊時期(qi)下文(wen)旅(lv)(lv)(lv)(lv)(lv)(lv)業的(de)波(bo)瀾壯闊(kuo)。其中(zhong)(zhong)，中(zhong)(zhong)青旅(lv)(lv)(lv)(lv)(lv)(lv)獲得(de)“年(nian)度最佳(jia)文(wen)旅(lv)(lv)(lv)(lv)(lv)(lv)上(shang)市集團”；中(zhong)(zhong)青旅(lv)(lv)(lv)(lv)(lv)(lv)文(wen)旅(lv)(lv)(lv)(lv)(lv)(lv)公司總(zong)經理方濤受邀(yao)作為(wei)上(shang)市央企(qi)代表以《中(zhong)(zhong)國(guo)文(wen)旅(lv)(lv)(lv)(lv)(lv)(lv)產業再認知：對“十四五”文(wen)化和旅(lv)(lv)(lv)(lv)(lv)(lv)游發(fa)展(zhan)規(gui)劃(hua)的(de)學習與思考(kao)》為(wei)題(ti)做主題(ti)發(fa)言；中(zhong)(zhong)青旅(lv)(lv)(lv)(lv)(lv)(lv)投(tou)資的(de)博濤文(wen)化打造(zao)(zao)的(de)洛(luo)陽無(wu)上(shang)龍(long)門沉浸(jin)體(ti)驗館獲得(de)“年(nian)度最佳(jia)文(wen)旅(lv)(lv)(lv)(lv)(lv)(lv)科技應用項目”，充分體(ti)現了中(zhong)(zhong)青旅(lv)(lv)(lv)(lv)(lv)(lv)在文(wen)旅(lv)(lv)(lv)(lv)(lv)(lv)行(xing)業的(de)優勢地位。

“龍(long)雀(que)獎(jiang)”是文旅(lv)行(xing)業最具影響力的(de)專(zhuan)業獎(jiang)項之一，旨(zhi)在延(yan)承(cheng)執惠“助力中國文旅(lv)目(mu)的(de)地生(sheng)態(tai)創新”使命，表(biao)彰(zhang)該(gai)年度(du)在行(xing)業內(nei)(nei)表(biao)現出眾的(de)優秀機構及個人(ren)。本屆（第(di)六(liu)屆）“龍(long)雀(que)獎(jiang)”評(ping)選，歷時近一年，設(she)有(you)文旅(lv)產業集團類總(zong)榜(bang)(bang)(bang)(bang)(bang)、文旅(lv)人(ren)物類總(zong)榜(bang)(bang)(bang)(bang)(bang)、文旅(lv)運(yun)營(ying)類總(zong)榜(bang)(bang)(bang)(bang)(bang)、文旅(lv)內(nei)(nei)容類總(zong)榜(bang)(bang)(bang)(bang)(bang)、文旅(lv)場景類總(zong)榜(bang)(bang)(bang)(bang)(bang)五(wu)大榜(bang)(bang)(bang)(bang)(bang)單(dan)，下設(she)各細分產業子榜(bang)(bang)(bang)(bang)(bang)單(dan)，匯集百余(yu)位頂級(ji)評(ping)審專(zhuan)家，總(zong)投(tou)票數突破500萬(wan)，會上現場揭(jie)曉35項大獎(jiang)。

2021年(nian)，中(zhong)(zhong)青旅(lv)面(mian)對(dui)國(guo)(guo)(guo)內(nei)疫情多點散發(fa)、疫情防(fang)控常(chang)態(tai)化，旅(lv)游行(xing)業(ye)(ye)復蘇持續承壓(ya)等多重(zhong)(zhong)壓(ya)力(li)(li)，順(shun)應(ying)行(xing)業(ye)(ye)變革，圍(wei)繞優勢業(ye)(ye)務提升核心能力(li)(li)，跑贏行(xing)業(ye)(ye)大(da)(da)勢，實現經(jing)營(ying)業(ye)(ye)績正向回暖。中(zhong)(zhong)青旅(lv)作為(wei)中(zhong)(zhong)國(guo)(guo)(guo)光大(da)(da)集團(tuan)旗下的(de)旅(lv)游央企(qi)，2021年(nian)圓滿完成(cheng)中(zhong)(zhong)國(guo)(guo)(guo)共產黨成(cheng)立100周年(nian)慶祝活(huo)動(dong)系列交(jiao)通保(bao)障工作，以實際(ji)(ji)(ji)行(xing)動(dong)為(wei)建黨百年(nian)獻(xian)禮；圍(wei)繞鄉村振(zhen)興、南水北(bei)調、粵港澳大(da)(da)灣區建設、后冬奧會(hui)(hui)運營(ying)等國(guo)(guo)(guo)家(jia)重(zhong)(zhong)大(da)(da)戰略，貢(gong)獻(xian)中(zhong)(zhong)青旅(lv)方案；服務阿聯酋迪拜世界博(bo)覽(lan)會(hui)(hui)、第四(si)十四(si)屆(jie)聯合國(guo)(guo)(guo)世界遺產大(da)(da)會(hui)(hui)、第二屆(jie)聯合國(guo)(guo)(guo)全(quan)球可持續交(jiao)通大(da)(da)會(hui)(hui)、國(guo)(guo)(guo)際(ji)(ji)(ji)糧食減損(sun)大(da)(da)會(hui)(hui)、第四(si)屆(jie)中(zhong)(zhong)國(guo)(guo)(guo)國(guo)(guo)(guo)際(ji)(ji)(ji)進(jin)口(kou)博(bo)覽(lan)會(hui)(hui)、第四(si)屆(jie)數字中(zhong)(zhong)國(guo)(guo)(guo)建設峰會(hui)(hui)、北(bei)京平谷世界休閑大(da)(da)會(hui)(hui)等一系列國(guo)(guo)(guo)際(ji)(ji)(ji)和國(guo)(guo)(guo)家(jia)級別重(zhong)(zhong)大(da)(da)會(hui)(hui)議會(hui)(hui)展(zhan)活(huo)動(dong)，以實際(ji)(ji)(ji)行(xing)動(dong)助(zhu)力(li)(li)文(wen)旅(lv)行(xing)業(ye)(ye)高質(zhi)量發(fa)展(zhan)。

面向未來，中(zhong)青旅愿與文(wen)旅產(chan)業各界精(jing)英，凝聚文(wen)旅產(chan)業力量，共商破局(ju)轉型新(xin)路徑。