電動工具開(kai)(kai)店(dian)(dian)選址(zhi)方(fang)法有(you)哪(na)些(xie)呢?在(zai)哪(na)里開(kai)(kai)電(dian)(dian)(dian)動工(gong)具專(zhuan)賣(mai)店(dian)(dian)比(bi)較合適(shi)呢?投資(zi)者除(chu)了(le)可以將(jiang)門店(dian)(dian)開(kai)(kai)在(zai)五(wu)金(jin)(jin)機電(dian)(dian)(dian)城,還可以考(kao)慮住宅區(qu)和街道(dao)兩旁等地(di)理(li)位置。在(zai)開(kai)(kai)店(dian)(dian)前,要調(diao)查電(dian)(dian)(dian)動工(gong)具市場競爭情況、調(diao)查周邊消費(fei)水(shui)平(ping)、實地(di)考(kao)察地(di)理(li)位置,還要注意租金(jin)(jin)性價比(bi)。接(jie)下來請跟Maigoo小編一(yi)起詳細了(le)解電(dian)(dian)(dian)動工(gong)具開(kai)(kai)店(dian)(dian)的選址(zhi)方(fang)法,看(kan)(kan)看(kan)(kan)電(dian)(dian)(dian)動工(gong)具專(zhuan)賣(mai)店(dian)(dian)適(shi)合開(kai)(kai)在(zai)什么地(di)方(fang)。
隨著我國電動(dong)(dong)工(gong)具行業不斷發展壯大,目前我國電動(dong)(dong)工(gong)具市(shi)(shi)(shi)場競(jing)爭(zheng)情況(kuang)日趨激烈,各大外國品牌和國產品牌都想通過開(kai)店(dian)擴張(zhang)來搶占市(shi)(shi)(shi)場份額,所以投資者在(zai)電動(dong)(dong)工(gong)具開(kai)店(dian)選址時,Maigoo小編建議,要調查好市(shi)(shi)(shi)場競(jing)爭(zheng)情況(kuang),盡量避開(kai)競(jing)爭(zheng)激烈的(de)區(qu)域(yu)開(kai)店(dian),避免出現同(tong)一片區(qu)域(yu)好幾家(jia)電動(dong)(dong)工(gong)具門店(dian)導致客(ke)流(liu)分散的(de)情況(kuang)。
電動(dong)工(gong)(gong)具(ju)雖然作(zuo)為一(yi)種實用性和大眾化的(de)工(gong)(gong)具(ju),但是根據品(pin)牌和制造工(gong)(gong)藝(yi)的(de)差異,電動(dong)工(gong)(gong)具(ju)也有價(jia)格檔次之(zhi)分,所(suo)以Maigoo小編建議(yi),投資者(zhe)在電動(dong)工(gong)(gong)具(ju)開店選址時,要調查好周邊的(de)消費水平情況(kuang),根據自己的(de)投資規(gui)劃和選擇的(de)加盟品(pin)牌來選擇一(yi)個(ge)能接受門店電動(dong)工(gong)(gong)具(ju)產品(pin)價(jia)格的(de)區(qu)域開店。
有(you)不少投(tou)資(zi)者(zhe)在開(kai)店(dian)(dian)(dian)時(shi)過于(yu)依靠(kao)加盟總(zong)部提供的(de)選(xuan)址方案,等到開(kai)業時(shi)才發現這(zhe)個店(dian)(dian)(dian)鋪的(de)地(di)理(li)(li)位(wei)置(zhi)并沒有(you)達到自己的(de)預期效果(guo),門(men)店(dian)(dian)(dian)經營狀況并不理(li)(li)想,所以Maigoo小編建議,投(tou)資(zi)者(zhe)在電動工具開(kai)店(dian)(dian)(dian)選(xuan)址時(shi),要實地(di)考察(cha)店(dian)(dian)(dian)鋪的(de)地(di)理(li)(li)位(wei)置(zhi),看看店(dian)(dian)(dian)鋪地(di)理(li)(li)位(wei)置(zhi)是(shi)否(fou)(fou)優(you)越,是(shi)否(fou)(fou)有(you)一定的(de)客流量,視野是(shi)否(fou)(fou)開(kai)闊等等。
租(zu)金(jin)作為電動(dong)工(gong)具開店的一項長期固定(ding)支出(chu),如果租(zu)金(jin)過(guo)高很有可能(neng)會導(dao)致門店運(yun)營壓力過(guo)大(da),大(da)大(da)增(zeng)加投資(zi)風險,所以投資(zi)者在電動(dong)工(gong)具開店選址(zhi)時,Maigoo小編建議,要注意租(zu)金(jin)的性(xing)價比情況,不要盲目追(zhui)求黃金(jin)旺鋪,盡量(liang)在自己(ji)的投資(zi)預算內選擇性(xing)價比高的店鋪。
五(wu)金(jin)機電(dian)城(cheng)除了(le)有(you)售賣(mai)(mai)螺(luo)絲、鉚釘(ding)等五(wu)金(jin)件的店(dian)鋪,還有(you)不少售賣(mai)(mai)電(dian)鉆、電(dian)動(dong)(dong)扳手、電(dian)動(dong)(dong)螺(luo)絲刀、電(dian)錘等電(dian)動(dong)(dong)工(gong)具(ju)(ju)的店(dian)鋪,所以投資者在(zai)電(dian)動(dong)(dong)工(gong)具(ju)(ju)開(kai)店(dian)選址時,Maigoo小編建議(yi),可以優先考(kao)慮(lv)把門店(dian)開(kai)在(zai)五(wu)金(jin)機電(dian)城(cheng)里(li),借助五(wu)金(jin)機電(dian)城(cheng)各種店(dian)鋪的聚集情況(kuang)形成優勢(shi)互補,同時有(you)利于吸(xi)引有(you)電(dian)動(dong)(dong)工(gong)具(ju)(ju)購買需求的消費(fei)者。
由于(yu)電動(dong)(dong)(dong)(dong)工具(ju)可以(yi)(yi)大(da)大(da)減(jian)輕勞動(dong)(dong)(dong)(dong)強度,提高工作效率(lv),所以(yi)(yi)電動(dong)(dong)(dong)(dong)工具(ju)除(chu)了(le)被廣泛(fan)應用(yong)于(yu)建(jian)筑、住房(fang)裝潢、汽(qi)車、機(ji)械、電力、橋梁(liang)、園藝等(deng)領域,還逐漸滲透到人們的(de)日常家庭生(sheng)(sheng)活中,Maigoo小編認為(wei),電動(dong)(dong)(dong)(dong)工具(ju)專賣店除(chu)了(le)可以(yi)(yi)開在五金機(ji)電城,住宅區(qu)也是一個不錯的(de)地理位置,通過貼(tie)近消費者的(de)生(sheng)(sheng)活區(qu)域來(lai)增加銷售機(ji)會(hui)。
街道兩旁(pang)的店鋪每天都能接觸到各式各樣的消費者,并且人口流動率和(he)人流量相(xiang)對較高(gao),所以(yi)Maigoo小(xiao)編認為,投(tou)資者在(zai)電動工具開(kai)店選(xuan)址時,可以(yi)把門(men)店開(kai)在(zai)街道兩旁(pang),有利于提高(gao)門(men)店的市場認知度(du),進而吸引消費者。