寵物店市場怎么樣？近年來隨著人們生(sheng)活水(shui)平(ping)的(de)提高以(yi)及消費的(de)升級推動著我國飼養寵(chong)(chong)物熱(re)潮的(de)興起，在這個背景下，為適應寵(chong)(chong)物美容、醫(yi)療、食品(pin)供應以(yi)及寵(chong)(chong)物活體(ti)銷(xiao)售等需求(qiu)，寵(chong)(chong)物店(dian)應運而(er)生(sheng)，滿足了(le)消費者(zhe)的(de)各種需求(qiu)，寵(chong)(chong)物店(dian)具有極好的(de)發(fa)(fa)展(zhan)前(qian)景。通過對寵(chong)(chong)物店(dian)行(xing)業(ye)加(jia)(jia)盟代理前(qian)景分析、消費市場規模、搜索指(zhi)數趨勢、地域(yu)分布(bu)情況、行(xing)業(ye)發(fa)(fa)展(zhan)前(qian)景等方面分析，可以(yi)了(le)解到(dao)寵(chong)(chong)物店(dian)行(xing)業(ye)現(xian)狀(zhuang)以(yi)及未來發(fa)(fa)展(zhan)方向，找到(dao)其中的(de)商機，為有意(yi)向加(jia)(jia)入寵(chong)(chong)物店(dian)行(xing)業(ye)的(de)投資者(zhe)提供一定的(de)參考。那(nei)么，Maigoo小編(bian)為您整理了(le)寵(chong)(chong)物店(dian)行(xing)業(ye)加(jia)(jia)盟前(qian)景分析，希望對您有所幫助(zhu)。
寵(chong)物(wu)店(dian)特指(zhi)提供寵(chong)物(wu)出售，寵(chong)物(wu)用(yong)品售賣，寵(chong)物(wu)洗護服務的一(yi)體化商(shang)店(dian)。寵(chong)物(wu)行(xing)(xing)業在發達國家(jia)已(yi)經(jing)(jing)有百余年(nian)的發展歷史(shi)，與寵(chong)物(wu)相(xiang)關的產業已(yi)十分成熟。國內寵(chong)物(wu)行(xing)(xing)業起步相(xiang)對較晚，但隨著人(ren)們經(jing)(jing)濟水平(ping)的提高(gao)、思想觀念的轉變以及人(ren)口老齡化和單身、丁克群(qun)體的增長，飼養寵(chong)物(wu)成為人(ren)們的一(yi)種情感寄托，人(ren)們從寵(chong)物(wu)身上獲取溫暖和陪伴，寵(chong)物(wu)經(jing)(jing)濟由此快速(su)發展，寵(chong)物(wu)店(dian)行(xing)(xing)業也(ye)得到了相(xiang)應的增長。
寵(chong)(chong)(chong)物行業(ye)在(zai)(zai)發(fa)(fa)達國家已(yi)經有百余年的(de)(de)(de)發(fa)(fa)展歷史，與(yu)寵(chong)(chong)(chong)物相關的(de)(de)(de)產業(ye)已(yi)十(shi)分成(cheng)(cheng)熟。國內寵(chong)(chong)(chong)物行業(ye)起步(bu)相對較晚，但(dan)隨著人(ren)(ren)(ren)們經濟(ji)(ji)水(shui)平的(de)(de)(de)提高、思想觀念的(de)(de)(de)轉變以(yi)及人(ren)(ren)(ren)口老(lao)齡化和(he)單(dan)身(shen)、丁克群體(ti)的(de)(de)(de)增(zeng)長，飼養寵(chong)(chong)(chong)物成(cheng)(cheng)為人(ren)(ren)(ren)們的(de)(de)(de)一(yi)種(zhong)情感寄托，人(ren)(ren)(ren)們從寵(chong)(chong)(chong)物身(shen)上獲取(qu)溫暖和(he)陪伴，寵(chong)(chong)(chong)物經濟(ji)(ji)由此快(kuai)速(su)發(fa)(fa)展。Maigoo小編認為，隨著中(zhong)國經濟(ji)(ji)的(de)(de)(de)增(zeng)長，寵(chong)(chong)(chong)物行業(ye)得(de)到了(le)迅猛的(de)(de)(de)發(fa)(fa)展，人(ren)(ren)(ren)們飼養寵(chong)(chong)(chong)物已(yi)經由單(dan)純的(de)(de)(de)賞(shang)玩而轉變成(cheng)(cheng)人(ren)(ren)(ren)們精神(shen)的(de)(de)(de)一(yi)種(zhong)寄托，寵(chong)(chong)(chong)物的(de)(de)(de)角色(se)也(ye)悄然發(fa)(fa)生(sheng)著變化，已(yi)經日益成(cheng)(cheng)為人(ren)(ren)(ren)們生(sheng)活的(de)(de)(de)伴侶，在(zai)(zai)促(cu)進和(he)諧社會發(fa)(fa)揮著不(bu)可(ke)替代的(de)(de)(de)調節作用，越(yue)來越(yue)多的(de)(de)(de)人(ren)(ren)(ren)開始養寵(chong)(chong)(chong)物，在(zai)(zai)這樣的(de)(de)(de)環(huan)境(jing)下(xia)，寵(chong)(chong)(chong)物店行業(ye)也(ye)得(de)到了(le)快(kuai)速(su)的(de)(de)(de)發(fa)(fa)展。
據數(shu)據統計(ji)顯示：2015-2020年，我國(guo)(guo)寵(chong)(chong)(chong)(chong)物(wu)行業消(xiao)費(fei)(fei)(fei)(fei)市(shi)(shi)場(chang)(chang)(chang)規模持續上(shang)漲。我國(guo)(guo)寵(chong)(chong)(chong)(chong)物(wu)行業消(xiao)費(fei)(fei)(fei)(fei)市(shi)(shi)場(chang)(chang)(chang)規模由2015年的(de)248.6億元增(zeng)長至2020年的(de)727.3億元，2020年中國(guo)(guo)寵(chong)(chong)(chong)(chong)物(wu)消(xiao)費(fei)(fei)(fei)(fei)市(shi)(shi)場(chang)(chang)(chang)規模727.3億元，同比增(zeng)長21.1%。Maigoo小編認為，寵(chong)(chong)(chong)(chong)物(wu)店(dian)是提(ti)供(gong)寵(chong)(chong)(chong)(chong)物(wu)出售(shou)，寵(chong)(chong)(chong)(chong)物(wu)用品售(shou)賣(mai)，寵(chong)(chong)(chong)(chong)物(wu)洗護(hu)服務的(de)一體化商(shang)店(dian)，寵(chong)(chong)(chong)(chong)物(wu)行業消(xiao)費(fei)(fei)(fei)(fei)市(shi)(shi)場(chang)(chang)(chang)的(de)快速增(zeng)長，也會(hui)帶動著寵(chong)(chong)(chong)(chong)物(wu)店(dian)行業的(de)發展，未來(lai)寵(chong)(chong)(chong)(chong)物(wu)店(dian)消(xiao)費(fei)(fei)(fei)(fei)市(shi)(shi)場(chang)(chang)(chang)規模的(de)還將(jiang)會(hui)持續上(shang)升(sheng)。寵(chong)(chong)(chong)(chong)物(wu)店(dian)行業市(shi)(shi)場(chang)(chang)(chang)規模為投資寵(chong)(chong)(chong)(chong)物(wu)店(dian)行業的(de)創業者提(ti)供(gong)了一個(ge)參(can)考。
解析
近五年來，寵物(wu)(wu)(wu)店(dian)行(xing)業(ye)搜索指(zhi)數總體呈(cheng)(cheng)現(xian)下(xia)降(jiang)趨(qu)勢，2017年到2020年寵物(wu)(wu)(wu)店(dian)行(xing)業(ye)搜索指(zhi)數呈(cheng)(cheng)逐年下(xia)降(jiang)趨(qu)勢，2021年行(xing)業(ye)搜索指(zhi)數有所增長(chang)。據Maigoo小編了解，相(xiang)比于國(guo)際寵物(wu)(wu)(wu)市場(chang)，國(guo)內寵物(wu)(wu)(wu)市場(chang)起步較晚，在(zai)(zai)2010年以后呈(cheng)(cheng)現(xian)了較為快速的(de)發展(zhan)增速。因(yin)為目前我國(guo)飼(si)養寵物(wu)(wu)(wu)的(de)家庭(ting)已經(jing)具(ju)有一(yi)定的(de)規(gui)模，寵物(wu)(wu)(wu)店(dian)在(zai)(zai)市場(chang)已經(jing)呈(cheng)(cheng)現(xian)常(chang)態化，所以關(guan)注度慢慢下(xia)降(jiang)。但(dan)隨著人口老齡化和單身、丁克(ke)群(qun)體的(de)增長(chang)，飼(si)養寵物(wu)(wu)(wu)成為人們(men)的(de)一(yi)種情感寄托，寵物(wu)(wu)(wu)店(dian)行(xing)業(ye)也將得到了相(xiang)應的(de)增長(chang)。寵物(wu)(wu)(wu)店(dian)行(xing)業(ye)還有很大(da)的(de)發展(zhan)空間。
百(bai)度(du)(du)指數(shu)寵(chong)物(wu)店(dian)(dian)的(de)地(di)域分布情(qing)況來(lai)看，華(hua)(hua)(hua)東(dong)(dong)地(di)區和(he)(he)華(hua)(hua)(hua)南(nan)地(di)區的(de)搜索量是(shi)最大(da)的(de)，其次是(shi)華(hua)(hua)(hua)北(bei)、華(hua)(hua)(hua)中、西(xi)南(nan)地(di)區，東(dong)(dong)北(bei)和(he)(he)西(xi)北(bei)搜索量相對來(lai)說(shuo)較(jiao)少。廣東(dong)(dong)、江蘇(su)、山東(dong)(dong)、北(bei)京(jing)、浙江這五個省份的(de)消費者對寵(chong)物(wu)店(dian)(dian)的(de)關注度(du)(du)較(jiao)高。從數(shu)據上看，我國北(bei)京(jing)、上海(hai)、深圳(zhen)、廣州、成(cheng)都這五個城市(shi)的(de)寵(chong)物(wu)店(dian)(dian)潛(qian)在消費市(shi)場(chang)是(shi)最大(da)的(de)。Maigoo小編認為，在華(hua)(hua)(hua)東(dong)(dong)地(di)區和(he)(he)華(hua)(hua)(hua)南(nan)地(di)區加(jia)盟寵(chong)物(wu)店(dian)(dian)開店(dian)(dian)創業，是(shi)一個不錯的(de)選(xuan)擇。
隨著人均收入(ru)的增加，寵(chong)(chong)物(wu)家(jia)長(chang)(chang)有(you)(you)更充實的經濟能力提高(gao)寵(chong)(chong)物(wu)的生活質量，這會帶動(dong)寵(chong)(chong)物(wu)用品的需(xu)求增加，促(cu)進寵(chong)(chong)物(wu)用品的消費升級，進而拉動(dong)寵(chong)(chong)物(wu)店(dian)(dian)行業(ye)的發展。不僅如此，Maigoo小(xiao)編還了(le)解(jie)到，收入(ru)的提高(gao)也使得(de)寵(chong)(chong)物(wu)家(jia)長(chang)(chang)對(dui)(dui)寵(chong)(chong)物(wu)用品的需(xu)求更個性化(hua)，對(dui)(dui)產(chan)品質量有(you)(you)更高(gao)的要求，這有(you)(you)力地(di)推動(dong)了(le)產(chan)業(ye)的升級和產(chan)品的更新(xin)換代，推動(dong)了(le)寵(chong)(chong)物(wu)店(dian)(dian)行業(ye)的快速(su)發展。
圍繞寵(chong)(chong)(chong)物(wu)的生老(lao)病死，已經衍生出龐大的產業(ye)鏈，寵(chong)(chong)(chong)物(wu)經濟產業(ye)鏈的上中(zhong)下游(you)逐步完善，在上游(you)的活體飼(si)養交易以及中(zhong)游(you)傳統(tong)的寵(chong)(chong)(chong)物(wu)食(shi)品用品環節之外，寵(chong)(chong)(chong)物(wu)醫療(liao)保健、寵(chong)(chong)(chong)物(wu)培訓等各(ge)類衍生服(fu)務(wu)和寵(chong)(chong)(chong)物(wu)產業(ye)細分市場得(de)到充分發展(zhan)。Maigoo小編認為(wei)(wei)，寵(chong)(chong)(chong)物(wu)店作為(wei)(wei)寵(chong)(chong)(chong)物(wu)行(xing)業(ye)下游(you)的重要組成部分，會(hui)隨(sui)著寵(chong)(chong)(chong)物(wu)行(xing)業(ye)市場規模的增長(chang)(chang)得(de)到快(kuai)速增長(chang)(chang)。
寵(chong)物(wu)產(chan)品(pin)(pin)(pin)(pin)所涵蓋的品(pin)(pin)(pin)(pin)類眾(zhong)多(duo)(duo)，涉及(ji)(ji)了寵(chong)物(wu)的“吃(chi)、住、穿、行、玩”等(deng)多(duo)(duo)種生(sheng)活場景與使用(yong)(yong)需(xu)求，包括了寵(chong)物(wu)食品(pin)(pin)(pin)(pin)、窩墊(dian)、爬架、服飾、玩具(ju)、牽引出行、清潔用(yong)(yong)具(ju)及(ji)(ji)飲食用(yong)(yong)具(ju)等(deng)多(duo)(duo)類產(chan)品(pin)(pin)(pin)(pin)。同時(shi)，作為(wei)(wei)日用(yong)(yong)消費品(pin)(pin)(pin)(pin)，窩墊(dian)、爬架、玩具(ju)等(deng)寵(chong)物(wu)用(yong)(yong)品(pin)(pin)(pin)(pin)也需(xu)要在(zai)樣式(shi)、功能(neng)、材(cai)料(liao)等(deng)方面不斷做出創意創新(xin)，以(yi)滿足和促進(jin)寵(chong)物(wu)家長的購(gou)物(wu)需(xu)求、寵(chong)物(wu)的使用(yong)(yong)玩耍及(ji)(ji)人寵(chong)互動(dong)。Maigoo小編認為(wei)(wei)，更多(duo)(duo)品(pin)(pin)(pin)(pin)類的寵(chong)物(wu)產(chan)品(pin)(pin)(pin)(pin)為(wei)(wei)寵(chong)物(wu)店注入新(xin)活力。
鵬鴻
高牌地板
巧奪天工
來斯奧
如魚得水
歐肯
奇力頂墻
科布斯
歐仕萊
龍勝
