藥(yao)(yao)(yao)(yao)店(dian)作為(wei)人(ren)們購買藥(yao)(yao)(yao)(yao)品(pin)(pin)的主(zhu)要消費場所，在人(ren)們對于藥(yao)(yao)(yao)(yao)品(pin)(pin)消費支出不(bu)(bu)斷(duan)提高的推(tui)動下(xia)，藥(yao)(yao)(yao)(yao)店(dian)行(xing)(xing)業(ye)(ye)日(ri)益發(fa)(fa)(fa)展(zhan)(zhan)壯(zhuang)大。隨著藥(yao)(yao)(yao)(yao)店(dian)行(xing)(xing)業(ye)(ye)發(fa)(fa)(fa)展(zhan)(zhan)勢頭持續強勁，我國各級政府不(bu)(bu)斷(duan)出臺一系列(lie)政策標(biao)準(zhun)(zhun)來規(gui)范(fan)藥(yao)(yao)(yao)(yao)店(dian)行(xing)(xing)業(ye)(ye)的發(fa)(fa)(fa)展(zhan)(zhan)，例如《零(ling)售藥(yao)(yao)(yao)(yao)店(dian)經營服(fu)務(wu)規(gui)范(fan)》、《連(lian)鎖(suo)藥(yao)(yao)(yao)(yao)店(dian)藥(yao)(yao)(yao)(yao)品(pin)(pin)物流服(fu)務(wu)規(gui)范(fan)》、《協(xie)議(yi)定(ding)點零(ling)售藥(yao)(yao)(yao)(yao)店(dian)醫療保障服(fu)務(wu)規(gui)范(fan)》等等。Maigoo小編認為(wei)，相關標(biao)準(zhun)(zhun)的落實推(tui)行(xing)(xing)不(bu)(bu)僅為(wei)藥(yao)(yao)(yao)(yao)店(dian)的經營模式、藥(yao)(yao)(yao)(yao)品(pin)(pin)運輸等方面提供了(le)(le)明確的理論指導，而且(qie)還有效提高了(le)(le)藥(yao)(yao)(yao)(yao)店(dian)行(xing)(xing)業(ye)(ye)的發(fa)(fa)(fa)展(zhan)(zhan)水平，在行(xing)(xing)業(ye)(ye)相關標(biao)準(zhun)(zhun)的推(tui)動下(xia)，藥(yao)(yao)(yao)(yao)店(dian)行(xing)(xing)業(ye)(ye)發(fa)(fa)(fa)展(zhan)(zhan)日(ri)趨規(gui)范(fan)化(hua)。

在互聯網技術不斷普(pu)及和移動電子設(she)備不斷發展的(de)(de)背景下(xia)，外賣(mai)平臺(tai)的(de)(de)蓬勃興(xing)起不僅給人們的(de)(de)日(ri)常(chang)生活消(xiao)費帶(dai)來了巨大(da)的(de)(de)影(ying)響，而(er)且還(huan)豐(feng)富了各類線下(xia)實(shi)體門店(dian)的(de)(de)銷(xiao)售(shou)(shou)模式。對于藥(yao)(yao)店(dian)行(xing)(xing)業來說，外賣(mai)平臺(tai)對于藥(yao)(yao)店(dian)銷(xiao)售(shou)(shou)的(de)(de)持(chi)續滲透，不僅打破了實(shi)體藥(yao)(yao)店(dian)在銷(xiao)售(shou)(shou)范圍的(de)(de)局(ju)限性，擴大(da)了藥(yao)(yao)店(dian)的(de)(de)銷(xiao)售(shou)(shou)市場，同時(shi)外賣(mai)平臺(tai)提供的(de)(de)24小時(shi)買藥(yao)(yao)、送藥(yao)(yao)服(fu)務還(huan)有效滿足(zu)了消(xiao)費者(zhe)隨時(shi)隨地購買所需藥(yao)(yao)品的(de)(de)消(xiao)費需求，一定程(cheng)度上(shang)保障了消(xiao)費者(zhe)的(de)(de)身體健康。Maigoo小編認為，在外賣(mai)平臺(tai)的(de)(de)推動下(xia)，藥(yao)(yao)店(dian)行(xing)(xing)業將迎(ying)來新的(de)(de)發展機遇。

藥(yao)(yao)(yao)店(dian)(dian)的(de)經(jing)(jing)營(ying)模(mo)(mo)式主要分(fen)為單體(ti)(ti)藥(yao)(yao)(yao)店(dian)(dian)和(he)連(lian)鎖(suo)藥(yao)(yao)(yao)店(dian)(dian)兩大類(lei)，與(yu)個體(ti)(ti)獨(du)立經(jing)(jing)營(ying)的(de)單體(ti)(ti)藥(yao)(yao)(yao)店(dian)(dian)相比(bi)，連(lian)鎖(suo)藥(yao)(yao)(yao)店(dian)(dian)不僅具(ju)有突(tu)出的(de)經(jing)(jing)營(ying)規(gui)(gui)模(mo)(mo)優(you)(you)勢，而且其統(tong)一的(de)管理方式、可復(fu)制化的(de)經(jing)(jing)營(ying)模(mo)(mo)式等特點(dian)(dian)使得(de)藥(yao)(yao)(yao)品(pin)的(de)運(yun)輸和(he)銷售環節更為規(gui)(gui)范(fan)化。隨著各(ge)大連(lian)鎖(suo)藥(yao)(yao)(yao)店(dian)(dian)品(pin)牌(pai)(pai)(pai)不斷擴大品(pin)牌(pai)(pai)(pai)的(de)發展規(gui)(gui)模(mo)(mo)，一些(xie)經(jing)(jing)營(ying)規(gui)(gui)模(mo)(mo)相對較小(xiao)、實力相對薄弱的(de)藥(yao)(yao)(yao)店(dian)(dian)品(pin)牌(pai)(pai)(pai)將逐(zhu)漸(jian)被各(ge)大連(lian)鎖(suo)藥(yao)(yao)(yao)店(dian)(dian)品(pin)牌(pai)(pai)(pai)兼并重組，藥(yao)(yao)(yao)店(dian)(dian)行業(ye)的(de)集中(zhong)度(du)也將進一步提(ti)升。Maigoo小(xiao)編認為，在(zai)連(lian)鎖(suo)藥(yao)(yao)(yao)店(dian)(dian)品(pin)牌(pai)(pai)(pai)網點(dian)(dian)優(you)(you)勢、品(pin)牌(pai)(pai)(pai)優(you)(you)勢、規(gui)(gui)模(mo)(mo)優(you)(you)勢共同推(tui)動(dong)下，藥(yao)(yao)(yao)店(dian)(dian)行業(ye)連(lian)鎖(suo)化的(de)趨勢將日益突(tu)出。