農(nong)(nong)(nong)業(ye)(ye)(ye)(ye)是我(wo)(wo)國(guo)立國(guo)之本,為推(tui)動(dong)農(nong)(nong)(nong)業(ye)(ye)(ye)(ye)現代化機(ji)械化生產(chan)(chan),解(jie)決(jue)農(nong)(nong)(nong)村勞動(dong)力不足(zu)的(de)(de)問題,我(wo)(wo)國(guo)出臺了(le)一系列農(nong)(nong)(nong)機(ji)支持政策(ce),農(nong)(nong)(nong)機(ji)市場需求不斷擴大,進一步(bu)帶動(dong)了(le)農(nong)(nong)(nong)機(ji)行(xing)(xing)業(ye)(ye)(ye)(ye)市場的(de)(de)發展(zhan)。農(nong)(nong)(nong)機(ji)行(xing)(xing)業(ye)(ye)(ye)(ye)市場發展(zhan)前景(jing)廣闊。那么加(jia)盟農(nong)(nong)(nong)機(ji)生意怎么樣?隨著科(ke)技(ji)的(de)(de)發展(zhan),農(nong)(nong)(nong)機(ji)產(chan)(chan)品技(ji)術得到了(le)長足(zu)進步(bu),方便(bian)了(le)農(nong)(nong)(nong)民的(de)(de)農(nong)(nong)(nong)業(ye)(ye)(ye)(ye)生產(chan)(chan)作業(ye)(ye)(ye)(ye),特別(bie)是在(zai)農(nong)(nong)(nong)機(ji)購置(zhi)補貼政策(ce)的(de)(de)推(tui)動(dong)下,農(nong)(nong)(nong)機(ji)行(xing)(xing)業(ye)(ye)(ye)(ye)市場需求潛力較大,投資加(jia)盟前景(jing)可觀。Maigoo小編為您整理了(le)農(nong)(nong)(nong)機(ji)行(xing)(xing)業(ye)(ye)(ye)(ye)加(jia)盟代理前景(jing)分析,希望對您有(you)所幫助。
農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)包括耕整機(ji)(ji)(ji)(ji)械(xie)、植保機(ji)(ji)(ji)(ji)械(xie)、動(dong)力輸送(song)機(ji)(ji)(ji)(ji)械(xie)、收獲機(ji)(ji)(ji)(ji)械(xie)、果樹機(ji)(ji)(ji)(ji)械(xie)、棉花機(ji)(ji)(ji)(ji)械(xie)以及農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)配件等各種農(nong)(nong)(nong)用(yong)機(ji)(ji)(ji)(ji)械(xie)。根據農(nong)(nong)(nong)村農(nong)(nong)(nong)業(ye)(ye)(ye)部數據顯示,截(jie)止(zhi)到(dao)(dao)2020年(nian)(nian)我(wo)(wo)國農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)保有量(liang)達到(dao)(dao)了(le)2.04億臺,農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)行(xing)(xing)業(ye)(ye)(ye)主營(ying)業(ye)(ye)(ye)務(wu)收入(ru)達到(dao)(dao)了(le)2533.39億元。隨著“十四五(wu)”期間(jian)進(jin)一(yi)(yi)步(bu)明確加(jia)大(da)對農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)補貼力度,我(wo)(wo)國農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)行(xing)(xing)業(ye)(ye)(ye)將(jiang)(jiang)(jiang)(jiang)得(de)到(dao)(dao)進(jin)一(yi)(yi)步(bu)發展。在(zai)農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)購(gou)置補貼政(zheng)策的(de)(de)推動(dong)下,我(wo)(wo)國農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)市場規模將(jiang)(jiang)(jiang)(jiang)呈現出(chu)穩步(bu)擴(kuo)(kuo)大(da)的(de)(de)趨勢。從我(wo)(wo)國農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)行(xing)(xing)業(ye)(ye)(ye)現狀來(lai)(lai)看,我(wo)(wo)國農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)行(xing)(xing)業(ye)(ye)(ye)經過了(le)將(jiang)(jiang)(jiang)(jiang)近60年(nian)(nian)的(de)(de)發展,已經有了(le)一(yi)(yi)定的(de)(de)市場規模,但目前我(wo)(wo)國農(nong)(nong)(nong)業(ye)(ye)(ye)機(ji)(ji)(ji)(ji)綜(zong)合械(xie)率仍(reng)在(zai)60%-70%之(zhi)間(jian),農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)產品質量(liang)和技術還存(cun)在(zai)不足,與其他(ta)發達國家競(jing)爭(zheng)力還存(cun)在(zai)差距(ju)。Maigoo小編認(ren)為未來(lai)(lai)在(zai)“十四五(wu)”農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)補貼和規劃下,農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)行(xing)(xing)業(ye)(ye)(ye)市場規模將(jiang)(jiang)(jiang)(jiang)得(de)到(dao)(dao)進(jin)一(yi)(yi)步(bu)擴(kuo)(kuo)大(da),特別(bie)是在(zai)農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)產品競(jing)爭(zheng)力方面,將(jiang)(jiang)(jiang)(jiang)會不斷加(jia)速擴(kuo)(kuo)展以及應用(yong)農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)新技術,農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)行(xing)(xing)業(ye)(ye)(ye)競(jing)爭(zheng)力將(jiang)(jiang)(jiang)(jiang)得(de)到(dao)(dao)提升。未來(lai)(lai)在(zai)綠(lv)色環保理念的(de)(de)帶動(dong)下,農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)行(xing)(xing)業(ye)(ye)(ye)將(jiang)(jiang)(jiang)(jiang)向(xiang)(xiang)著綠(lv)色環保、智能自動(dong)化方向(xiang)(xiang)發展,未來(lai)(lai)農(nong)(nong)(nong)機(ji)(ji)(ji)(ji)行(xing)(xing)業(ye)(ye)(ye)前景(jing)一(yi)(yi)片向(xiang)(xiang)好。
近五年來,我國(guo)農(nong)機整(zheng)體搜索指數總(zong)體呈現出(chu)下降的趨勢。Maigoo小編認為(wei)由于傳統農(nong)機市(shi)場逐漸(jian)趨向飽和(he),市(shi)場需(xu)求降低(di),而新興農(nong)機仍處(chu)于培育研發階段,因此導致農(nong)機搜索指數有所下降。2020年由于受到(dao)(dao)新冠(guan)疫情(qing)的影(ying)響,各行各業發展受到(dao)(dao)沖(chong)擊,農(nong)機行業發展也受到(dao)(dao)了影(ying)響,導致農(nong)機搜索指數不斷下降。
從百度指數農機(ji)地(di)域分布情況(kuang)來看(kan),華東(dong)(dong)(dong)地(di)區農機(ji)搜(sou)索量(liang)最大(da),西北(bei)地(di)區農機(ji)搜(sou)索量(liang)較(jiao)少。Maigoo小編認為由于華東(dong)(dong)(dong)地(di)區經(jing)濟發展(zhan)(zhan)水平(ping)較(jiao)高(gao),且華東(dong)(dong)(dong)地(di)區平(ping)原分布較(jiao)多,農業(ye)發展(zhan)(zhan)較(jiao)好(hao),對農機(ji)的(de)(de)需求(qiu)較(jiao)大(da),因(yin)此(ci)華東(dong)(dong)(dong)地(di)區的(de)(de)消費者對農機(ji)關注較(jiao)大(da)。北(bei)京(jing)、上海、鄭(zheng)州、成都(dou)以(yi)及(ji)杭州的(de)(de)消費者對農機(ji)關注最高(gao),其次(ci)是武漢、重慶(qing)、石家莊、濟南(nan)以(yi)及(ji)深圳等(deng)地(di)區。山東(dong)(dong)(dong)、江蘇、河南(nan)、廣(guang)東(dong)(dong)(dong)以(yi)及(ji)北(bei)京(jing)等(deng)地(di)區分布著大(da)量(liang)的(de)(de)農機(ji)科研(yan)企業(ye),有著豐富的(de)(de)農機(ji)研(yan)發生產經(jing)驗,并有著巨大(da)的(de)(de)農機(ji)消費市場,因(yin)此(ci)在華東(dong)(dong)(dong)、華北(bei)地(di)區投資(zi)加(jia)盟農機(ji)開店潛力較(jiao)大(da)。
根據(ju)數據(ju)圖表可(ke)以知道,2016-2021年(nian)(nian)我國農機(ji)行(xing)(xing)(xing)業(ye)主(zhu)(zhu)營(ying)(ying)業(ye)務收入(ru)(ru)(ru)總(zong)體呈(cheng)現出下降(jiang)的(de)趨勢。2017-2020年(nian)(nian)主(zhu)(zhu)營(ying)(ying)業(ye)務收入(ru)(ru)(ru)下降(jiang)比較(jiao)大(da)。2016年(nian)(nian)農機(ji)行(xing)(xing)(xing)業(ye)主(zhu)(zhu)營(ying)(ying)業(ye)務收入(ru)(ru)(ru)達到(dao)(dao)4516.39,2020年(nian)(nian)農機(ji)主(zhu)(zhu)營(ying)(ying)業(ye)務收入(ru)(ru)(ru)達到(dao)(dao)2533.39億元(yuan)。Maigoo小編認為由于近年(nian)(nian)來我國農機(ji)行(xing)(xing)(xing)業(ye)市(shi)(shi)場正(zheng)處(chu)(chu)于深度調整以及轉(zhuan)型升級(ji)階段,新(xin)興農機(ji)市(shi)(shi)場正(zheng)處(chu)(chu)于培(pei)育(yu)時期,導致行(xing)(xing)(xing)業(ye)市(shi)(shi)場處(chu)(chu)于低(di)速運行(xing)(xing)(xing)階段,行(xing)(xing)(xing)業(ye)企業(ye)主(zhu)(zhu)營(ying)(ying)業(ye)務收入(ru)(ru)(ru)下降(jiang)。2020年(nian)(nian)受到(dao)(dao)新(xin)冠疫情的(de)影響,農機(ji)行(xing)(xing)(xing)業(ye)發展(zhan)受到(dao)(dao)沖擊(ji),進一步導致了農機(ji)行(xing)(xing)(xing)業(ye)主(zhu)(zhu)營(ying)(ying)業(ye)務收入(ru)(ru)(ru)下降(jiang)。
受到電商直(zhi)(zhi)播(bo)(bo)(bo)發展的影響,各類傳統行(xing)業(ye)受到了新興(xing)短視(shi)(shi)頻以(yi)及電商直(zhi)(zhi)播(bo)(bo)(bo)的沖擊(ji)。農(nong)(nong)機作為傳統產業(ye),未(wei)來仍會受到電商直(zhi)(zhi)播(bo)(bo)(bo)大(da)(da)環(huan)境的影響,Maigoo小(xiao)編認(ren)為未(wei)來在電商直(zhi)(zhi)播(bo)(bo)(bo)大(da)(da)環(huan)境的帶動下,農(nong)(nong)機行(xing)業(ye)將(jiang)會緊跟電商直(zhi)(zhi)播(bo)(bo)(bo)潮流,運(yun)用短視(shi)(shi)頻以(yi)及腳本(ben)文案(an)進(jin)行(xing)直(zhi)(zhi)播(bo)(bo)(bo)銷售。在電商直(zhi)(zhi)播(bo)(bo)(bo)的催動下,農(nong)(nong)機行(xing)業(ye)得到快速發展。
根(gen)據中(zhong)研(yan)網調查數據顯(xian)示,用戶購置農(nong)機(ji)(ji)產(chan)品(pin)的(de)決策因素中(zhong),農(nong)機(ji)(ji)品(pin)牌關注度(du)達到了(le)90.45%。Maigoo小(xiao)編(bian)認為隨著消費者品(pin)牌意識的(de)增強(qiang),進一步(bu)推動了(le)農(nong)機(ji)(ji)行業(ye)品(pin)牌競爭力逐漸(jian)提(ti)高。在農(nong)機(ji)(ji)行業(ye)自(zi)主(zhu)品(pin)牌建設的(de)加強(qiang)下,農(nong)機(ji)(ji)行業(ye)發展越(yue)發迅(xun)速。
我(wo)國一直以來都(dou)是農(nong)業大國,國家政(zheng)府對(dui)農(nong)業發展十分關注(zhu),為了(le)(le)推動(dong)我(wo)國農(nong)業現代化機(ji)械化水平(ping)的提高,出臺(tai)(tai)了(le)(le)一系(xi)列(lie)農(nong)機(ji)購(gou)置補貼(tie)政(zheng)策(ce)(ce),進一步推動(dong)了(le)(le)農(nong)機(ji)市場(chang)的發展。Maigoo小編認為隨著我(wo)國農(nong)機(ji)購(gou)置資金補貼(tie)政(zheng)策(ce)(ce)的出臺(tai)(tai),農(nong)機(ji)市場(chang)景氣指數不斷(duan)提高。投(tou)資加盟農(nong)機(ji)開(kai)店在國家購(gou)置補貼(tie)政(zheng)策(ce)(ce)的支(zhi)持(chi)下,行業發展空間巨大。