隨著攝影技術與工具的快速發展,兒童攝影行業(ye)被(bei)細分出來。在新生(sheng)人口增長以(yi)及(ji)兒(er)(er)童(tong)(tong)攝(she)影需求增加的(de)刺激下,兒(er)(er)童(tong)(tong)攝(she)影行業(ye)有(you)著(zhu)巨大(da)的(de)市場。不少(shao)人想開一家兒(er)(er)童(tong)(tong)攝(she)影,那么加盟兒(er)(er)童(tong)(tong)攝(she)影生(sheng)意怎么樣?隨著(zhu)攝(she)影觀念的(de)改(gai)善(shan)、消(xiao)費的(de)升級,投資兒(er)(er)童(tong)(tong)攝(she)影行業(ye)前(qian)景可觀、大(da)有(you)所為。Maigoo小編為您(nin)整(zheng)理了(le)兒(er)(er)童(tong)(tong)攝(she)影行業(ye)加盟代理前(qian)景分析,希(xi)望對您(nin)有(you)所幫助。
兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)是一種利用攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)技術對適齡兒(er)(er)(er)童(tong)(tong)(tong)(tong)進行(xing)拍攝(she)(she)(she)記(ji)錄(lu)的(de)(de)(de)行(xing)為(wei)。伴隨著三胎(tai)(tai)政策的(de)(de)(de)開(kai)放、消費的(de)(de)(de)升(sheng)級(ji),我國(guo)兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)行(xing)業(ye)(ye)迎(ying)來發(fa)展的(de)(de)(de)快(kuai)速增(zeng)長(chang)時期。根據(ju)相關數據(ju)顯示(shi),2021年我國(guo)兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)市場(chang)(chang)規模突(tu)破(po)了250億(yi)元(yuan),隨著人們對兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)需(xu)求的(de)(de)(de)增(zeng)加,兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)行(xing)業(ye)(ye)市場(chang)(chang)規模不斷擴大(da),兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)行(xing)業(ye)(ye)發(fa)展空(kong)間較大(da),前景可(ke)觀。但從(cong)兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)行(xing)業(ye)(ye)市場(chang)(chang)現狀來看,由(you)于兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)技術要求低、進入門檻較低、不少投資者跟風進入到(dao)兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)行(xing)業(ye)(ye),導致(zhi)兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)行(xing)業(ye)(ye)風格同(tong)質(zhi)化嚴重(zhong)、商(shang)家素質(zhi)不一、攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)師流動過于頻繁,兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)市場(chang)(chang)競爭不斷加劇(ju),兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)行(xing)業(ye)(ye)市場(chang)(chang)發(fa)展面臨困境(jing)。Maigoo小編(bian)認為(wei)隨著我國(guo)兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)行(xing)業(ye)(ye)進入到(dao)整合重(zhong)組階(jie)段,未(wei)來兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)行(xing)業(ye)(ye)將(jiang)會(hui)不斷淘汰劣勢企業(ye)(ye),加快(kuai)行(xing)業(ye)(ye)標準(zhun)秩序的(de)(de)(de)重(zhong)建。同(tong)時,隨著行(xing)業(ye)(ye)的(de)(de)(de)轉型升(sheng)級(ji),未(wei)來兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)行(xing)風格模式(shi)將(jiang)得(de)到(dao)創(chuang)新(xin),同(tong)質(zhi)化問題將(jiang)得(de)到(dao)解決。由(you)此可(ke)見,隨著三胎(tai)(tai)政策的(de)(de)(de)開(kai)放,消費的(de)(de)(de)升(sheng)級(ji),未(wei)來兒(er)(er)(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)影(ying)(ying)(ying)(ying)(ying)(ying)(ying)行(xing)業(ye)(ye)前景廣闊(kuo),投資潛(qian)力巨(ju)大(da)。
近五年來,我國兒(er)(er)(er)童(tong)(tong)(tong)(tong)(tong)攝(she)影(ying)(ying)整(zheng)體(ti)搜索(suo)(suo)指(zhi)(zhi)數(shu)整(zheng)體(ti)呈現出(chu)不斷下(xia)(xia)降(jiang)的趨勢(shi),2019-2021年兒(er)(er)(er)童(tong)(tong)(tong)(tong)(tong)攝(she)影(ying)(ying)搜索(suo)(suo)指(zhi)(zhi)數(shu)下(xia)(xia)降(jiang)幅(fu)度(du)較大。Maigoo小編(bian)認為由于兒(er)(er)(er)童(tong)(tong)(tong)(tong)(tong)攝(she)影(ying)(ying)行業進入門檻較低,技術要求(qiu)水平不高,兒(er)(er)(er)童(tong)(tong)(tong)(tong)(tong)攝(she)影(ying)(ying)行業混亂,風格同(tong)質化嚴重(zhong),導致兒(er)(er)(er)童(tong)(tong)(tong)(tong)(tong)攝(she)影(ying)(ying)搜索(suo)(suo)指(zhi)(zhi)數(shu)不斷下(xia)(xia)降(jiang)。2019-2021年兒(er)(er)(er)童(tong)(tong)(tong)(tong)(tong)攝(she)影(ying)(ying)搜索(suo)(suo)指(zhi)(zhi)數(shu)下(xia)(xia)降(jiang)幅(fu)度(du)較大,應該(gai)是受到(dao)新(xin)冠疫情(qing)的影(ying)(ying)響,兒(er)(er)(er)童(tong)(tong)(tong)(tong)(tong)攝(she)影(ying)(ying)行業發展受到(dao)沖擊,導致兒(er)(er)(er)童(tong)(tong)(tong)(tong)(tong)攝(she)影(ying)(ying)搜索(suo)(suo)指(zhi)(zhi)數(shu)下(xia)(xia)降(jiang)幅(fu)度(du)較大。
從百度指(zhi)數兒童(tong)(tong)攝(she)(she)影地(di)域分布(bu)情況(kuang)來看,華(hua)東地(di)區(qu)兒童(tong)(tong)攝(she)(she)影搜(sou)(sou)索(suo)量(liang)最(zui)大(da),東北地(di)區(qu)兒童(tong)(tong)攝(she)(she)影搜(sou)(sou)索(suo)量(liang)較(jiao)(jiao)少。Maigoo小(xiao)編認(ren)為華(hua)東地(di)區(qu)經濟(ji)水平較(jiao)(jiao)為發達(da),育兒觀念更為先進,對(dui)兒童(tong)(tong)攝(she)(she)影的需求較(jiao)(jiao)大(da),推動著華(hua)東地(di)區(qu)兒童(tong)(tong)攝(she)(she)影搜(sou)(sou)索(suo)指(zhi)數提高(gao)。北京、成都、杭州等(deng)地(di)區(qu)對(dui)兒童(tong)(tong)攝(she)(she)影關注較(jiao)(jiao)大(da),這與社會經濟(ji)發展水平有(you)著較(jiao)(jiao)大(da)的關系。廣東、浙(zhe)江(jiang)、山東、北京等(deng)地(di)區(qu)的消費者對(dui)兒童(tong)(tong)攝(she)(she)影關注較(jiao)(jiao)高(gao)。因此(ci),在東部地(di)區(qu)投資兒童(tong)(tong)攝(she)(she)影行業開店比較(jiao)(jiao)有(you)潛力。
根據圖表(biao)數(shu)據顯示(shi),近年來我國攝影(ying)(ying)行(xing)業(ye)(ye)市場規模呈現出不斷(duan)(duan)擴大(da)的(de)(de)趨勢(shi)。Maigoo小編認為隨(sui)著我國消(xiao)費(fei)的(de)(de)升級(ji)、人們生活(huo)水(shui)平的(de)(de)提(ti)高(gao),帶動了我國攝影(ying)(ying)行(xing)業(ye)(ye)的(de)(de)發展,攝影(ying)(ying)行(xing)業(ye)(ye)市場規模將不斷(duan)(duan)提(ti)高(gao),預計到(dao)2025年將達(da)到(dao)7063.18億(yi)元。兒(er)童攝影(ying)(ying)作(zuo)為攝影(ying)(ying)行(xing)業(ye)(ye)細(xi)分行(xing)業(ye)(ye)之一,隨(sui)著經濟水(shui)平的(de)(de)發展、在攝影(ying)(ying)行(xing)業(ye)(ye)整個大(da)環境以及三胎政策開放的(de)(de)影(ying)(ying)響下(xia),未來市場規模將會不斷(duan)(duan)擴大(da)。
隨著(zhu)90后(hou)逐(zhu)漸成消(xiao)費(fei)主力軍(jun),消(xiao)費(fei)呈現出個性化(hua)(hua)的(de)趨勢。在(zai)兒(er)童(tong)攝(she)影(ying)(ying)(ying)領域,90后(hou)寶爸寶媽對攝(she)影(ying)(ying)(ying)的(de)要求(qiu)不(bu)斷提高(gao),攝(she)影(ying)(ying)(ying)要求(qiu)逐(zhu)漸多元化(hua)(hua)。為(wei)滿足消(xiao)費(fei)者的(de)需求(qiu),兒(er)童(tong)攝(she)影(ying)(ying)(ying)行(xing)業不(bu)斷加快攝(she)影(ying)(ying)(ying)技術升級(ji),實現攝(she)影(ying)(ying)(ying)多元化(hua)(hua)、多場(chang)景的(de)創新。Maigoo小編認為(wei)在(zai)攝(she)影(ying)(ying)(ying)技術升級(ji)的(de)推(tui)動下(xia),兒(er)童(tong)攝(she)影(ying)(ying)(ying)行(xing)業發展迅速。
隨著三胎政策(ce)的(de)開放(fang),新生兒童數量不斷(duan)增長,與(yu)兒童有關(guan)的(de)行業生意也會(hui)火爆。Maigoo小編認為在三胎政策(ce)開放(fang)的(de)刺激下(xia),兒童攝影(ying)(ying)需求逐漸增加,刺激著兒童攝影(ying)(ying)行業市場(chang)規模不斷(duan)擴大,行業發(fa)展迎(ying)來(lai)快速增長時(shi)期。
Maigoo小編(bian)認為隨(sui)著生活水(shui)平的(de)提高,三四(si)線(xian)城市(shi)消(xiao)費(fei)得到升級,消(xiao)費(fei)者對(dui)記錄(lu)自(zi)家寶寶成長瞬間的(de)需(xu)求不斷增加(jia)(jia),對(dui)兒童(tong)攝影(ying)的(de)需(xu)求開始擴大。隨(sui)著兒童(tong)攝影(ying)消(xiao)費(fei)逐漸延伸(shen)到三四(si)線(xian)城市(shi),未來兒童(tong)攝影(ying)行(xing)(xing)業(ye)前景十分(fen)可觀,投資加(jia)(jia)盟兒童(tong)攝影(ying)行(xing)(xing)業(ye)潛力(li)較大。