隨著攝影技術與工具的快速發展，兒童攝影行業(ye)被細分(fen)(fen)出來。在新生(sheng)(sheng)人口(kou)增(zeng)長(chang)以及(ji)兒(er)童(tong)(tong)攝(she)(she)影(ying)需求增(zeng)加的刺激下，兒(er)童(tong)(tong)攝(she)(she)影(ying)行業(ye)有著巨大的市場。不(bu)少人想開(kai)一家兒(er)童(tong)(tong)攝(she)(she)影(ying)，那么(me)加盟兒(er)童(tong)(tong)攝(she)(she)影(ying)生(sheng)(sheng)意(yi)怎么(me)樣？隨(sui)著攝(she)(she)影(ying)觀(guan)念的改善、消費(fei)的升級，投資兒(er)童(tong)(tong)攝(she)(she)影(ying)行業(ye)前景可觀(guan)、大有所為(wei)。Maigoo小編為(wei)您(nin)整理(li)了兒(er)童(tong)(tong)攝(she)(she)影(ying)行業(ye)加盟代理(li)前景分(fen)(fen)析(xi)，希望對(dui)您(nin)有所幫助。
兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)是一(yi)種利用攝(she)(she)(she)(she)影(ying)(ying)(ying)技(ji)術對(dui)適齡(ling)兒(er)童(tong)(tong)(tong)(tong)進(jin)行(xing)(xing)(xing)(xing)(xing)拍(pai)攝(she)(she)(she)(she)記(ji)錄的(de)行(xing)(xing)(xing)(xing)(xing)為。伴隨(sui)(sui)著三(san)胎政(zheng)策的(de)開(kai)放、消費的(de)升級，我國(guo)(guo)兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)迎來(lai)(lai)發(fa)(fa)展的(de)快速(su)增長時期。根(gen)據相關(guan)數據顯示，2021年我國(guo)(guo)兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)市(shi)場(chang)規(gui)模突(tu)破了(le)250億(yi)元，隨(sui)(sui)著人們(men)對(dui)兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)需求的(de)增加(jia)，兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)市(shi)場(chang)規(gui)模不(bu)(bu)斷擴大，兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)發(fa)(fa)展空間較大，前(qian)(qian)景(jing)可(ke)觀。但從兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)市(shi)場(chang)現狀來(lai)(lai)看，由于兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)技(ji)術要(yao)求低、進(jin)入門檻較低、不(bu)(bu)少投(tou)資者跟(gen)風進(jin)入到(dao)兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)，導(dao)致(zhi)兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)風格同(tong)質化(hua)嚴重(zhong)(zhong)、商家(jia)素質不(bu)(bu)一(yi)、攝(she)(she)(she)(she)影(ying)(ying)(ying)師流(liu)動過于頻繁，兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)市(shi)場(chang)競爭不(bu)(bu)斷加(jia)劇，兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)市(shi)場(chang)發(fa)(fa)展面臨(lin)困(kun)境。Maigoo小編(bian)認為隨(sui)(sui)著我國(guo)(guo)兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)進(jin)入到(dao)整(zheng)合重(zhong)(zhong)組階段，未來(lai)(lai)兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)將會不(bu)(bu)斷淘汰(tai)劣勢企(qi)業(ye)(ye)(ye)(ye)，加(jia)快行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)標準秩(zhi)序(xu)的(de)重(zhong)(zhong)建。同(tong)時，隨(sui)(sui)著行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)的(de)轉型升級，未來(lai)(lai)兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)行(xing)(xing)(xing)(xing)(xing)風格模式將得到(dao)創(chuang)新，同(tong)質化(hua)問題將得到(dao)解決(jue)。由此可(ke)見，隨(sui)(sui)著三(san)胎政(zheng)策的(de)開(kai)放，消費的(de)升級，未來(lai)(lai)兒(er)童(tong)(tong)(tong)(tong)攝(she)(she)(she)(she)影(ying)(ying)(ying)行(xing)(xing)(xing)(xing)(xing)業(ye)(ye)(ye)(ye)前(qian)(qian)景(jing)廣闊，投(tou)資潛(qian)力(li)巨大。
近五年(nian)來，我國兒(er)童(tong)攝影(ying)(ying)整體搜索指(zhi)數(shu)整體呈現(xian)出(chu)不(bu)(bu)斷下降(jiang)的趨勢，2019-2021年(nian)兒(er)童(tong)攝影(ying)(ying)搜索指(zhi)數(shu)下降(jiang)幅(fu)度較(jiao)(jiao)(jiao)大(da)。Maigoo小編(bian)認為由于兒(er)童(tong)攝影(ying)(ying)行(xing)(xing)業(ye)進入門檻(jian)較(jiao)(jiao)(jiao)低，技術要(yao)求水(shui)平不(bu)(bu)高(gao)，兒(er)童(tong)攝影(ying)(ying)行(xing)(xing)業(ye)混(hun)亂，風格同質化嚴重，導(dao)致(zhi)兒(er)童(tong)攝影(ying)(ying)搜索指(zhi)數(shu)不(bu)(bu)斷下降(jiang)。2019-2021年(nian)兒(er)童(tong)攝影(ying)(ying)搜索指(zhi)數(shu)下降(jiang)幅(fu)度較(jiao)(jiao)(jiao)大(da)，應該是(shi)受到(dao)新冠疫情的影(ying)(ying)響，兒(er)童(tong)攝影(ying)(ying)行(xing)(xing)業(ye)發(fa)展受到(dao)沖擊，導(dao)致(zhi)兒(er)童(tong)攝影(ying)(ying)搜索指(zhi)數(shu)下降(jiang)幅(fu)度較(jiao)(jiao)(jiao)大(da)。
從百度指數兒(er)(er)童(tong)攝(she)影(ying)地(di)(di)(di)域分布情況來看，華東(dong)(dong)(dong)地(di)(di)(di)區(qu)(qu)(qu)兒(er)(er)童(tong)攝(she)影(ying)搜(sou)索(suo)量最(zui)大，東(dong)(dong)(dong)北(bei)地(di)(di)(di)區(qu)(qu)(qu)兒(er)(er)童(tong)攝(she)影(ying)搜(sou)索(suo)量較(jiao)少。Maigoo小編認為(wei)(wei)華東(dong)(dong)(dong)地(di)(di)(di)區(qu)(qu)(qu)經濟(ji)水平(ping)較(jiao)為(wei)(wei)發達，育兒(er)(er)觀(guan)念(nian)更(geng)為(wei)(wei)先進，對兒(er)(er)童(tong)攝(she)影(ying)的(de)需求較(jiao)大，推動著華東(dong)(dong)(dong)地(di)(di)(di)區(qu)(qu)(qu)兒(er)(er)童(tong)攝(she)影(ying)搜(sou)索(suo)指數提高。北(bei)京(jing)、成都(dou)、杭州等(deng)地(di)(di)(di)區(qu)(qu)(qu)對兒(er)(er)童(tong)攝(she)影(ying)關注(zhu)較(jiao)大，這(zhe)與社會經濟(ji)發展水平(ping)有(you)著較(jiao)大的(de)關系。廣東(dong)(dong)(dong)、浙江、山(shan)東(dong)(dong)(dong)、北(bei)京(jing)等(deng)地(di)(di)(di)區(qu)(qu)(qu)的(de)消(xiao)費(fei)者對兒(er)(er)童(tong)攝(she)影(ying)關注(zhu)較(jiao)高。因此，在東(dong)(dong)(dong)部地(di)(di)(di)區(qu)(qu)(qu)投資兒(er)(er)童(tong)攝(she)影(ying)行(xing)業(ye)開店(dian)比(bi)較(jiao)有(you)潛(qian)力。
根(gen)據圖表數(shu)據顯(xian)示(shi)，近(jin)年來我(wo)國攝(she)影(ying)(ying)行(xing)業市(shi)場規模(mo)呈現出不(bu)(bu)斷擴大的(de)趨勢。Maigoo小編(bian)認為(wei)隨(sui)著我(wo)國消(xiao)費的(de)升級(ji)、人們(men)生(sheng)活水平的(de)提高(gao)，帶動(dong)了我(wo)國攝(she)影(ying)(ying)行(xing)業的(de)發展(zhan)，攝(she)影(ying)(ying)行(xing)業市(shi)場規模(mo)將(jiang)(jiang)(jiang)不(bu)(bu)斷提高(gao)，預計到(dao)2025年將(jiang)(jiang)(jiang)達到(dao)7063.18億元。兒童攝(she)影(ying)(ying)作為(wei)攝(she)影(ying)(ying)行(xing)業細分(fen)行(xing)業之一，隨(sui)著經(jing)濟(ji)水平的(de)發展(zhan)、在攝(she)影(ying)(ying)行(xing)業整個大環(huan)境以及三胎政(zheng)策開放的(de)影(ying)(ying)響下，未來市(shi)場規模(mo)將(jiang)(jiang)(jiang)會不(bu)(bu)斷擴大。
隨(sui)著90后(hou)逐漸(jian)成消(xiao)(xiao)費(fei)主力軍，消(xiao)(xiao)費(fei)呈(cheng)現(xian)(xian)出個性化的(de)趨勢。在兒童(tong)攝影(ying)(ying)領域，90后(hou)寶(bao)(bao)爸寶(bao)(bao)媽(ma)對攝影(ying)(ying)的(de)要求不斷提高，攝影(ying)(ying)要求逐漸(jian)多元化。為滿足消(xiao)(xiao)費(fei)者的(de)需求，兒童(tong)攝影(ying)(ying)行(xing)業(ye)不斷加快攝影(ying)(ying)技(ji)(ji)術升級(ji)，實(shi)現(xian)(xian)攝影(ying)(ying)多元化、多場景的(de)創新。Maigoo小(xiao)編認(ren)為在攝影(ying)(ying)技(ji)(ji)術升級(ji)的(de)推動下，兒童(tong)攝影(ying)(ying)行(xing)業(ye)發(fa)展迅速。
隨著三胎(tai)政策的開放，新生(sheng)兒(er)童(tong)數量(liang)不(bu)斷增(zeng)長，與兒(er)童(tong)有關(guan)的行業生(sheng)意(yi)也會(hui)火爆。Maigoo小編認為在三胎(tai)政策開放的刺激(ji)下(xia)，兒(er)童(tong)攝(she)影需求逐漸增(zeng)加，刺激(ji)著兒(er)童(tong)攝(she)影行業市(shi)場規模不(bu)斷擴大，行業發展迎(ying)來快(kuai)速(su)增(zeng)長時(shi)期。
Maigoo小編(bian)認(ren)為隨(sui)著(zhu)生活水(shui)平的(de)提高，三四(si)線(xian)城(cheng)市消費得到(dao)升級，消費者對記(ji)錄自家寶(bao)寶(bao)成長瞬間(jian)的(de)需(xu)(xu)求不斷增加(jia)，對兒童攝(she)(she)影(ying)的(de)需(xu)(xu)求開始(shi)擴(kuo)大。隨(sui)著(zhu)兒童攝(she)(she)影(ying)消費逐漸延伸(shen)到(dao)三四(si)線(xian)城(cheng)市，未來(lai)兒童攝(she)(she)影(ying)行(xing)業(ye)前景(jing)十分可觀(guan)，投資加(jia)盟兒童攝(she)(she)影(ying)行(xing)業(ye)潛力較大。
中公
新東方
中國移動
蘇寧幫客
首旅如家
攜程
粉筆職教
文都
高頓
萬國
