新(xin)(xin)消費(fei)(fei)品(pin)(pin)牌(pai)(pai)50強(qiang)是CNPP榜(bang)中(zhong)(zhong)(zhong)(zhong)(zhong)榜(bang)品(pin)(pin)牌(pai)(pai)研(yan)(yan)(yan)究中(zhong)(zhong)(zhong)(zhong)(zhong)心(xin)聯合CN10排(pai)排(pai)榜(bang)數(shu)(shu)(shu)(shu)據(ju)研(yan)(yan)(yan)究部(bu)門(men)根(gen)據(ju)新(xin)(xin)消費(fei)(fei)品(pin)(pin)牌(pai)(pai)個性化、細分(fen)化、多樣化的(de)(de)(de)特點，并基于獨(du)立(li)的(de)(de)(de)大數(shu)(shu)(shu)(shu)據(ju)評(ping)(ping)價(jia)體(ti)(ti)系和市(shi)場競(jing)爭(zheng)力(li)、產(chan)品(pin)(pin)創(chuang)新(xin)(xin)力(li)、品(pin)(pin)牌(pai)(pai)影響(xiang)(xiang)力(li)、資(zi)本(ben)關(guan)注(zhu)(zhu)度(du)等多維度(du)評(ping)(ping)定分(fen)析，主要涵蓋食品(pin)(pin)酒飲、生活方(fang)式、美(mei)妝個護等多個領域的(de)(de)(de)頭部(bu)創(chuang)新(xin)(xin)企(qi)業(ye)(ye)(ye)(ye)(ye)。榜(bang)單(dan)相關(guan)數(shu)(shu)(shu)(shu)據(ju)參(can)(can)考了億(yi)歐網(wang)(wang)中(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)新(xin)(xin)消費(fei)(fei)發展洞察(cha)暨(ji)品(pin)(pin)牌(pai)(pai)力(li)榜(bang)單(dan)、第一財經商(shang)業(ye)(ye)(ye)(ye)(ye)數(shu)(shu)(shu)(shu)據(ju)中(zhong)(zhong)(zhong)(zhong)(zhong)心(xin)中(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)新(xin)(xin)消費(fei)(fei)品(pin)(pin)牌(pai)(pai)年(nian)度(du)增長力(li)榜(bang)單(dan)、社會(hui)智庫(ku)網(wang)(wang)經社電子商(shang)務研(yan)(yan)(yan)究中(zhong)(zhong)(zhong)(zhong)(zhong)心(xin)中(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)數(shu)(shu)(shu)(shu)字化新(xin)(xin)消費(fei)(fei)品(pin)(pin)牌(pai)(pai)“百強(qiang)榜(bang)”等名(ming)(ming)單(dan)，榜(bang)單(dan)將每年(nian)度(du)更新(xin)(xin)一次(ci)，名(ming)(ming)單(dan)僅(jin)供參(can)(can)考。百強(qiang)名(ming)(ming)單(dan)以(yi)財富世(shi)(shi)界500強(qiang)、國(guo)家(jia)科學技(ji)術(shu)(shu)獎、國(guo)家(jia)企(qi)業(ye)(ye)(ye)(ye)(ye)技(ji)術(shu)(shu)中(zhong)(zhong)(zhong)(zhong)(zhong)心(xin)、上市(shi)公司（中(zhong)(zhong)(zhong)(zhong)(zhong)國(guo)、世(shi)(shi)界著(zhu)名(ming)(ming)證券(quan)交易所上市(shi)的(de)(de)(de)企(qi)業(ye)(ye)(ye)(ye)(ye)）、高新(xin)(xin)技(ji)術(shu)(shu)企(qi)業(ye)(ye)(ye)(ye)(ye)、瞪羚企(qi)業(ye)(ye)(ye)(ye)(ye)、中(zhong)(zhong)(zhong)(zhong)(zhong)華老字號、制造業(ye)(ye)(ye)(ye)(ye)單(dan)項冠軍、福布斯2000強(qiang)、專精特新(xin)(xin)小巨(ju)人(ren)、受馳名(ming)(ming)商(shang)標保護的(de)(de)(de)企(qi)業(ye)(ye)(ye)(ye)(ye)、原省(sheng)市(shi)名(ming)(ming)牌(pai)(pai)、原省(sheng)市(shi)著(zhu)名(ming)(ming)商(shang)標、獲(huo)省(sheng)市(shi)科學技(ji)術(shu)(shu)進(jin)步獎的(de)(de)(de)企(qi)業(ye)(ye)(ye)(ye)(ye)、行(xing)業(ye)(ye)(ye)(ye)(ye)標準起(qi)草(cao)單(dan)位(wei)、注(zhu)(zhu)冊資(zi)本(ben)達(da)千萬數(shu)(shu)(shu)(shu)億(yi)的(de)(de)(de)企(qi)業(ye)(ye)(ye)(ye)(ye)、科技(ji)型中(zhong)(zhong)(zhong)(zhong)(zhong)小企(qi)業(ye)(ye)(ye)(ye)(ye)、民營(ying)企(qi)業(ye)(ye)(ye)(ye)(ye)500強(qiang)、服(fu)(fu)務業(ye)(ye)(ye)(ye)(ye)500強(qiang)、獲(huo)得各類榮譽(yu)及(ji)政(zheng)府獎勵、受政(zheng)策(ce)補貼的(de)(de)(de)各類企(qi)業(ye)(ye)(ye)(ye)(ye)為樣本(ben)篩(shai)選(xuan)空間，以(yi)網(wang)(wang)絡投票、網(wang)(wang)民口(kou)碑打分(fen)、大數(shu)(shu)(shu)(shu)據(ju)云計算、資(zi)料整理、數(shu)(shu)(shu)(shu)據(ju)統計為基礎，綜合了多家(jia)機構(gou)、組織、媒體(ti)(ti)、網(wang)(wang)站公布的(de)(de)(de)排(pai)行(xing)榜(bang)、評(ping)(ping)測排(pai)行(xing)排(pai)名(ming)(ming)、榜(bang)單(dan)數(shu)(shu)(shu)(shu)據(ju)，以(yi)及(ji)關(guan)注(zhu)(zhu)指(zhi)數(shu)(shu)(shu)(shu)、受歡(huan)迎程度(du)、好評(ping)(ping)指(zhi)數(shu)(shu)(shu)(shu)等研(yan)(yan)(yan)究成果。能出現在名(ming)(ming)單(dan)中(zhong)(zhong)(zhong)(zhong)(zhong)，和公司的(de)(de)(de)實(shi)力(li)、廣告宣傳投入力(li)度(du)，品(pin)(pin)牌(pai)(pai)的(de)(de)(de)知名(ming)(ming)度(du)、創(chuang)新(xin)(xin)能力(li)、國(guo)際(ji)影響(xiang)(xiang)力(li)、信用指(zhi)數(shu)(shu)(shu)(shu)、所處(chu)行(xing)業(ye)(ye)(ye)(ye)(ye)的(de)(de)(de)發展水(shui)平，行(xing)業(ye)(ye)(ye)(ye)(ye)競(jing)爭(zheng)力(li)，產(chan)業(ye)(ye)(ye)(ye)(ye)鏈核心(xin)地(di)位(wei)，規模體(ti)(ti)量與發展潛力(li)，用戶終端影響(xiang)(xiang)力(li)、投入研(yan)(yan)(yan)發、產(chan)品(pin)(pin)（服(fu)(fu)務）質量、美(mei)譽(yu)度(du)-口(kou)碑、投票數(shu)(shu)(shu)(shu)量、關(guan)注(zhu)(zhu)指(zhi)數(shu)(shu)(shu)(shu)、評(ping)(ping)論打分(fen)等有關(guan)。