好的開店技巧可以讓加盟管理更輕松。那么加盟酒店有哪些技巧呢?提高酒店員工薪酬、做好酒店節假日營銷、組建強有力的酒店管理(li)團隊可以酒店(dian)實現入(ru)住率提高。接(jie)下(xia)來(lai)請(qing)跟Maigoo小編一起詳細了解加盟(meng)酒店(dian)的開店(dian)技巧(qiao),希望對(dui)您(nin)有所(suo)幫助。
隨著(zhu)消費水平的(de)(de)提(ti)高(gao)(gao)以及旅游業的(de)(de)發展,我國酒(jiu)店(dian)(dian)(dian)(dian)(dian)行(xing)業市場規模持續(xu)擴(kuo)大,但相對(dui)于發達國家(jia),我國較大連(lian)鎖率較低。在(zai)疫情之下,酒(jiu)店(dian)(dian)(dian)(dian)(dian)行(xing)業加快整合速度(du),中(zhong)小型(xing)酒(jiu)店(dian)(dian)(dian)(dian)(dian)加速出局,酒(jiu)店(dian)(dian)(dian)(dian)(dian)連(lian)鎖品牌化經(jing)營漸成趨勢。隨著(zhu)消費升級至三四線城(cheng)市,我國酒(jiu)店(dian)(dian)(dian)(dian)(dian)下沉市場仍有(you)著(zhu)較大的(de)(de)潛力。由此(ci)可(ke)見,投(tou)(tou)資(zi)(zi)酒(jiu)店(dian)(dian)(dian)(dian)(dian)有(you)著(zhu)廣闊的(de)(de)利潤(run)空(kong)間,因此(ci)很(hen)多投(tou)(tou)資(zi)(zi)者都將投(tou)(tou)資(zi)(zi)目光放(fang)在(zai)酒(jiu)店(dian)(dian)(dian)(dian)(dian)行(xing)業上,都想開(kai)(kai)一(yi)家(jia)酒(jiu)店(dian)(dian)(dian)(dian)(dian)。Maigoo小編(bian)認(ren)為(wei)開(kai)(kai)店(dian)(dian)(dian)(dian)(dian)需(xu)要(yao)掌(zhang)握必(bi)要(yao)的(de)(de)開(kai)(kai)店(dian)(dian)(dian)(dian)(dian)技巧(qiao),加盟酒(jiu)店(dian)(dian)(dian)(dian)(dian)也不(bu)例外。所以在(zai)開(kai)(kai)酒(jiu)店(dian)(dian)(dian)(dian)(dian)時需(xu)要(yao)掌(zhang)握提(ti)高(gao)(gao)酒(jiu)店(dian)(dian)(dian)(dian)(dian)員工薪酬、做好酒(jiu)店(dian)(dian)(dian)(dian)(dian)節(jie)假日營銷、組建(jian)強有(you)力的(de)(de)酒(jiu)店(dian)(dian)(dian)(dian)(dian)管理團隊等(deng)開(kai)(kai)店(dian)(dian)(dian)(dian)(dian)技巧(qiao)。
酒店員(yuan)工(gong)種類很(hen)多(duo),負責的(de)(de)工(gong)作也(ye)各不(bu)一(yi)(yi)樣,但相同的(de)(de)是(shi)都是(shi)繁(fan)瑣忙碌的(de)(de)工(gong)作內容(rong)。Maigoo小編認為(wei)(wei),如果員(yuan)工(gong)薪(xin)酬得不(bu)到提高(gao),在高(gao)強度(du)的(de)(de)酒店工(gong)作壓力之下(xia),就會讓很(hen)多(duo)員(yuan)工(gong)失去信心,最終辭職(zhi)。所以為(wei)(wei)了留(liu)住員(yuan)工(gong),加盟商需要(yao)定(ding)期提高(gao)員(yuan)工(gong)的(de)(de)薪(xin)酬,為(wei)(wei)員(yuan)工(gong)爭(zheng)取一(yi)(yi)些(xie)福利待(dai)遇,這樣員(yuan)工(gong)才會有留(liu)下(xia)工(gong)作的(de)(de)可能。
一般來說在節假日期間,酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)的(de)(de)生意都(dou)是十分不錯的(de)(de),但是那么多的(de)(de)酒(jiu)(jiu)(jiu)店(dian)(dian)(dian),要(yao)(yao)如何吸引客人(ren)選擇(ze)入住酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)呢?Maigoo小編(bian)認為酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)需要(yao)(yao)做(zuo)好(hao)節假日的(de)(de)營銷活(huo)動。例如在節日來臨前,利(li)用(yong)各種(zhong)線上平臺的(de)(de)酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)賬號進(jin)行(xing)(xing)酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)房(fang)間房(fang)型(xing)、優惠(hui)(hui)價格、環境等方(fang)面宣傳,還可以(yi)在線下利(li)用(yong)POP展牌、LED顯(xian)示屏進(jin)行(xing)(xing)房(fang)間優惠(hui)(hui)信息的(de)(de)展示,讓(rang)消費者看到(dao)酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)的(de)(de)優惠(hui)(hui),刺激消費。
經(jing)營管理一家酒店(dian)需要耗費很大(da)的(de)(de)(de)時(shi)間精(jing)力,因此(ci)需要有(you)一支(zhi)(zhi)強有(you)力的(de)(de)(de)團隊(dui)帶領(ling)員工(gong)管理好酒店(dian)。Maigoo小編(bian)建議在組建強有(you)力的(de)(de)(de)酒店(dian)管理團隊(dui)時(shi),加盟(meng)商可(ke)以利用好酒店(dian)加盟(meng)品(pin)牌的(de)(de)(de)人才內訓(xun)體系,將招聘進來的(de)(de)(de)員工(gong)利用總部的(de)(de)(de)培(pei)訓(xun)體系進行(xing)培(pei)訓(xun),這樣(yang)才能(neng)(neng)組建一支(zhi)(zhi)能(neng)(neng)力強、技術高、經(jing)驗(yan)豐富的(de)(de)(de)酒店(dian)管理人員,幫助加盟(meng)商運營好酒店(dian)。