酒店行(xing)業(ye)作(zuo)為旅游業(ye)的子行(xing)業(ye),其發展(zhan)與旅游業(ye)總(zong)體(ti)發展(zhan)關系密切。近年來隨(sui)著居民消費水平的提(ti)高,游客人數不斷增加(jia)(jia),酒(jiu)(jiu)店(dian)(dian)行(xing)業(ye)也隨(sui)著得到發展(zhan)。那么酒(jiu)(jiu)店(dian)(dian)代理哪個品牌(pai)(pai)好(hao)呢?加(jia)(jia)盟(meng)商需要考察品牌(pai)(pai)旗(qi)下酒(jiu)(jiu)店(dian)(dian)數量、考察酒(jiu)(jiu)店(dian)(dian)品牌(pai)(pai)內訓體(ti)系、考察酒(jiu)(jiu)店(dian)(dian)品牌(pai)(pai)消費者滿意度(du)。接下來就跟著Maigoo小(xiao)編一起(qi)了(le)解酒(jiu)(jiu)店(dian)(dian)加(jia)(jia)盟(meng)怎么選擇品牌(pai)(pai),看(kan)看(kan)酒(jiu)(jiu)店(dian)(dian)加(jia)(jia)盟(meng)代理哪個品牌(pai)(pai)好(hao)。
目前我國酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)(dian)連(lian)鎖(suo)率相較(jiao)于(yu)其他發(fa)達國家(jia)還處于(yu)較(jiao)低水平(ping)。受到全(quan)球疫情(qing)(qing)爆發(fa)的(de)影響,我國酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)(dian)行業(ye)迎來(lai)發(fa)展的(de)大洗(xi)牌(pai)階段,酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)(dian)轉型升級迫在眉(mei)睫。隨著疫情(qing)(qing)的(de)好轉,旅游需(xu)求的(de)釋(shi)放,酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)(dian)需(xu)求不斷(duan)上升。由于(yu)酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)(dian)市場需(xu)求還很(hen)廣闊,很(hen)多(duo)投(tou)資者都對加盟(meng)酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)(dian)感興(xing)趣,都想投(tou)資加盟(meng)開(kai)一家(jia)連(lian)鎖(suo)酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)(dian)。那酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)(dian)加盟(meng)應(ying)該怎么選(xuan)擇品(pin)(pin)牌(pai)呢?酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)(dian)代理品(pin)(pin)牌(pai)哪個好呢?Maigoo小編(bian)認為在選(xuan)擇品(pin)(pin)牌(pai)時(shi),需(xu)要注意考(kao)察品(pin)(pin)牌(pai)旗下酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)(dian)數(shu)量、考(kao)察酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)(dian)品(pin)(pin)牌(pai)內訓體系(xi)、考(kao)察酒(jiu)(jiu)(jiu)店(dian)(dian)(dian)(dian)品(pin)(pin)牌(pai)消費(fei)者滿意度。品(pin)(pin)牌(pai)選(xuan)好之后就是(shi)與加盟(meng)總部洽談合作、選(xuan)址、開(kai)店(dian)(dian)(dian)(dian)、宣(xuan)傳推廣、營銷(xiao)策劃、招聘人員、進(jin)貨、開(kai)業(ye),日常運營等等。
Maigoo小編認為要(yao)想選(xuan)(xuan)擇(ze)到好(hao)的(de)(de)酒(jiu)店(dian)(dian)加(jia)盟(meng)品(pin)牌,加(jia)盟(meng)商(shang)可以先對品(pin)牌旗下的(de)(de)酒(jiu)店(dian)(dian)數量進行一個(ge)(ge)考(kao)察(cha)統計,看看品(pin)牌旗下的(de)(de)酒(jiu)店(dian)(dian)數量有多(duo)少,主要(yao)分布在(zai)哪些城市(shi)(shi),是(shi)否還有酒(jiu)店(dian)(dian)空白市(shi)(shi)場。在(zai)了解(jie)酒(jiu)店(dian)(dian)數量時,還可以向其他加(jia)盟(meng)商(shang)進行了解(jie),考(kao)察(cha)加(jia)盟(meng)商(shang)對酒(jiu)店(dian)(dian)品(pin)牌的(de)(de)評(ping)價,了解(jie)酒(jiu)店(dian)(dian)的(de)(de)營(ying)收情況(kuang)。看看這(zhe)個(ge)(ge)品(pin)牌是(shi)否值得(de)加(jia)盟(meng)商(shang)選(xuan)(xuan)擇(ze)。
一(yi)家酒(jiu)店(dian)要想開(kai)得好,除了(le)(le)需(xu)(xu)要良好的(de)(de)品(pin)(pin)牌(pai)(pai)(pai)(pai)形象(xiang),還需(xu)(xu)要有一(yi)套完(wan)整完(wan)善的(de)(de)品(pin)(pin)牌(pai)(pai)(pai)(pai)內(nei)(nei)訓體(ti)系(xi),方便加盟代理(li)商可以(yi)依靠這一(yi)套體(ti)系(xi)培養優秀(xiu)的(de)(de)管理(li)人員以(yi)及(ji)員工。因(yin)此(ci)Maigoo小(xiao)編建議(yi),加盟商在選擇酒(jiu)店(dian)品(pin)(pin)牌(pai)(pai)(pai)(pai)時,需(xu)(xu)要仔細(xi)了(le)(le)解(jie)考(kao)察品(pin)(pin)牌(pai)(pai)(pai)(pai)是否(fou)有完(wan)善的(de)(de)人才(cai)內(nei)(nei)訓體(ti)系(xi),以(yi)及(ji)考(kao)察品(pin)(pin)牌(pai)(pai)(pai)(pai)的(de)(de)人才(cai)服務理(li)念。選擇一(yi)個具(ju)有完(wan)善內(nei)(nei)訓體(ti)系(xi)的(de)(de)酒(jiu)店(dian)加盟品(pin)(pin)牌(pai)(pai)(pai)(pai),加盟商的(de)(de)酒(jiu)店(dian)投資才(cai)有成長的(de)(de)空間。
對于消(xiao)(xiao)費者(zhe)(zhe)來(lai)說(shuo),選(xuan)擇(ze)一(yi)個(ge)住宿的(de)酒(jiu)店(dian)(dian)(dian)(dian),不僅(jin)僅(jin)需(xu)要(yao)考察酒(jiu)店(dian)(dian)(dian)(dian)房間的(de)價(jia)格(ge),還需(xu)要(yao)知道(dao)其他消(xiao)(xiao)費者(zhe)(zhe)對酒(jiu)店(dian)(dian)(dian)(dian)的(de)評(ping)價(jia)和(he)好感(gan)度。Maigoo小編(bian)認(ren)為,選(xuan)擇(ze)酒(jiu)店(dian)(dian)(dian)(dian)加盟品(pin)牌(pai),加盟商需(xu)要(yao)設(she)計一(yi)份(fen)酒(jiu)店(dian)(dian)(dian)(dian)品(pin)牌(pai)滿意調查表,向當地的(de)消(xiao)(xiao)費者(zhe)(zhe)進行酒(jiu)店(dian)(dian)(dian)(dian)滿意度調查。一(yi)般(ban)來(lai)說(shuo)滿意度越(yue)高,酒(jiu)店(dian)(dian)(dian)(dian)品(pin)牌(pai)在當地消(xiao)(xiao)費市場就有著(zhu)較大的(de)消(xiao)(xiao)費基礎,選(xuan)擇(ze)這樣的(de)酒(jiu)店(dian)(dian)(dian)(dian)連鎖品(pin)牌(pai)創業,加盟商得到的(de)利潤就越(yue)高。