廚(chu)房(fang)(fang)(fang)電(dian)(dian)(dian)(dian)器包括(kuo)冰箱(xiang)、燃氣灶(zao)、集成(cheng)灶(zao)、烤箱(xiang)、抽油煙(yan)機等電(dian)(dian)(dian)(dian)器產品，可分(fen)為普通嵌入(ru)式廚(chu)房(fang)(fang)(fang)電(dian)(dian)(dian)(dian)器、獨立式廚(chu)房(fang)(fang)(fang)電(dian)(dian)(dian)(dian)器以(yi)及全嵌入(ru)式廚(chu)房(fang)(fang)(fang)電(dian)(dian)(dian)(dian)器。廚(chu)房(fang)(fang)(fang)電(dian)(dian)(dian)(dian)器行業(ye)受到房(fang)(fang)(fang)地(di)產行業(ye)政策以(yi)及市場需求的影響，近年來(lai)廚(chu)房(fang)(fang)(fang)電(dian)(dian)(dian)(dian)器行業(ye)發展(zhan)增(zeng)速有所(suo)放緩。

根據(ju)中怡(yi)康、首創證券數據(ju)顯示，2020年我(wo)國(guo)(guo)(guo)廚(chu)房(fang)電(dian)(dian)(dian)(dian)器(qi)市場(chang)(chang)零(ling)售規模達到了(le)1114億元，Maigoo小編認為隨著我(wo)國(guo)(guo)(guo)居民廚(chu)電(dian)(dian)(dian)(dian)健康消(xiao)費理念的(de)(de)(de)(de)增強，以(yi)及消(xiao)費水平的(de)(de)(de)(de)提高，我(wo)國(guo)(guo)(guo)廚(chu)房(fang)電(dian)(dian)(dian)(dian)器(qi)行(xing)(xing)業仍保持(chi)著增長的(de)(de)(de)(de)趨勢。特別是在(zai)電(dian)(dian)(dian)(dian)商直(zhi)播銷(xiao)售發(fa)展(zhan)(zhan)(zhan)的(de)(de)(de)(de)推動下(xia)，未來廚(chu)房(fang)電(dian)(dian)(dian)(dian)器(qi)行(xing)(xing)業規模將(jiang)會進一步(bu)擴大。但由于(yu)我(wo)國(guo)(guo)(guo)廚(chu)房(fang)電(dian)(dian)(dian)(dian)器(qi)行(xing)(xing)業生產(chan)面臨著原材料漲價、制(zhi)作成本提高的(de)(de)(de)(de)困境，又(you)從廚(chu)房(fang)電(dian)(dian)(dian)(dian)器(qi)增量(liang)競(jing)(jing)爭(zheng)向存(cun)量(liang)競(jing)(jing)爭(zheng)的(de)(de)(de)(de)轉變(bian)下(xia)，我(wo)國(guo)(guo)(guo)廚(chu)房(fang)電(dian)(dian)(dian)(dian)器(qi)市場(chang)(chang)競(jing)(jing)爭(zheng)加劇，廚(chu)房(fang)電(dian)(dian)(dian)(dian)器(qi)行(xing)(xing)業發(fa)展(zhan)(zhan)(zhan)面臨著困難。隨著我(wo)國(guo)(guo)(guo)用戶需求的(de)(de)(de)(de)變(bian)化、電(dian)(dian)(dian)(dian)商直(zhi)播銷(xiao)售的(de)(de)(de)(de)發(fa)展(zhan)(zhan)(zhan)以(yi)及人工智能技術(shu)的(de)(de)(de)(de)進步(bu)，未來我(wo)國(guo)(guo)(guo)廚(chu)房(fang)電(dian)(dian)(dian)(dian)器(qi)行(xing)(xing)業將(jiang)會迎來前所未有(you)的(de)(de)(de)(de)發(fa)展(zhan)(zhan)(zhan)機遇。

根據數(shu)據圖表(biao)可以知(zhi)道，2015-2019年我(wo)國(guo)廚房(fang)電器行(xing)業(ye)銷售額總體呈現出上(shang)升的(de)趨勢。Maigoo小編認為(wei)2017年由(you)于受到(dao)房(fang)地(di)產政策等(deng)宏觀經濟增速的(de)影響，我(wo)國(guo)廚房(fang)電器市場(chang)消費升級態勢良(liang)好，2017年我(wo)國(guo)廚房(fang)電器行(xing)業(ye)銷售額達(da)到(dao)了(le)977億元。未來隨著電商(shang)銷售的(de)增長(chang)以及舊廚房(fang)電器改造更新(xin)的(de)需求發展，我(wo)國(guo)廚房(fang)電器行(xing)業(ye)銷售額將會(hui)進一步擴(kuo)大。