零食店店(dian)(dian)(dian)(dian)(dian)址選擇(ze)好了,就能有(you)效地規避(bi)風險,帶(dai)動(dong)零(ling)食(shi)(shi)店(dian)(dian)(dian)(dian)(dian)發展。那(nei)么(me)零(ling)食(shi)(shi)店(dian)(dian)(dian)(dian)(dian)開(kai)店(dian)(dian)(dian)(dian)(dian)如(ru)何選址?零(ling)食(shi)(shi)店(dian)(dian)(dian)(dian)(dian)選址考察(cha)客(ke)源、零(ling)食(shi)(shi)店(dian)(dian)(dian)(dian)(dian)選址注意競爭對手、零(ling)食(shi)(shi)店(dian)(dian)(dian)(dian)(dian)選址注意租金費用可以幫助加(jia)盟商找到合適(shi)的店(dian)(dian)(dian)(dian)(dian)址。接下來(lai)請跟Maigoo小(xiao)編一(yi)起詳細了解零(ling)食(shi)(shi)店(dian)(dian)(dian)(dian)(dian)開(kai)店(dian)(dian)(dian)(dian)(dian)的選址方(fang)法,看看零(ling)食(shi)(shi)店(dian)(dian)(dian)(dian)(dian)適(shi)合開(kai)在什么(me)地方(fang)。
Maigoo小編建議(yi)加盟商在進(jin)行零(ling)食(shi)店(dian)(dian)選址時(shi),需(xu)要注意考察周(zhou)邊(bian)客源(yuan),零(ling)食(shi)店(dian)(dian)的收益主要是依(yi)靠消(xiao)費者進(jin)店(dian)(dian)選購(gou)來獲得利潤,如果沒(mei)有(you)客源(yuan),那么零(ling)食(shi)店(dian)(dian)的經營(ying)就會面臨困(kun)境(jing)。因此加盟商可以進(jin)行客源(yuan)調查,在早上、中午(wu)、晚(wan)上三個時(shi)段對意向店(dian)(dian)址進(jin)行客源(yuan)統(tong)計。客源(yuan)越多,加盟商開零(ling)食(shi)店(dian)(dian)就越有(you)收益。
零(ling)食店(dian)(dian)在選址時,需要注意考察周邊(bian)是(shi)否已經(jing)有零(ling)食店(dian)(dian),如果沒有,加盟(meng)(meng)商(shang)(shang)就可(ke)以(yi)在那(nei)里開店(dian)(dian);如果已經(jing)有類似(si)的零(ling)食店(dian)(dian),那(nei)么加盟(meng)(meng)商(shang)(shang)就需要了(le)解零(ling)食店(dian)(dian)競(jing)爭對手的產品價格、店(dian)(dian)面規模、服務質量(liang)以(yi)及(ji)輻射范圍等等。Maigoo小編認為對競(jing)爭對手做出詳(xiang)細的評(ping)估,可(ke)以(yi)幫助(zhu)加盟(meng)(meng)商(shang)(shang)了(le)解當地零(ling)食店(dian)(dian)市場競(jing)爭情況,針(zhen)對性的選擇店(dian)(dian)址。
租(zu)金(jin)(jin)是零(ling)食(shi)店(dian)(dian)(dian)成本支出的一(yi)(yi)個(ge)大(da)頭(tou),因此要想選(xuan)擇一(yi)(yi)個(ge)好的零(ling)食(shi)店(dian)(dian)(dian)店(dian)(dian)(dian)址(zhi),Maigoo小編建(jian)議加盟商可以從租(zu)金(jin)(jin)費用入(ru)手考察。可以到當地店(dian)(dian)(dian)鋪(pu)出租(zu)交(jiao)流(liu)APP進行店(dian)(dian)(dian)鋪(pu)租(zu)金(jin)(jin)考察,了解相同規(gui)模(mo)、類(lei)似地段的零(ling)食(shi)店(dian)(dian)(dian)資金(jin)(jin)是多少(shao),這樣就能(neng)選(xuan)擇出租(zu)金(jin)(jin)費用合適的零(ling)食(shi)店(dian)(dian)(dian)店(dian)(dian)(dian)址(zhi)。
零(ling)食不僅僅是有消(xiao)費(fei)能(neng)力(li)的群體喜歡吃(chi),學生(sheng)們(men)也很喜歡吃(chi)零(ling)食。因此Maigoo小編建議加盟商可以將零(ling)食店(dian)開在學校附近,吸引喜歡吃(chi)零(ling)食的學生(sheng)。在學校附近開零(ling)食店(dian),還能(neng)與其他文具店(dian),快(kuai)餐店(dian)形成(cheng)購物廣(guang)場(chang),擴大零(ling)食店(dian)自身知名度。
一(yi)般來(lai)說,白(bai)領(ling)都(dou)(dou)是零食(shi)(shi)的消費主(zhu)力軍,將零食(shi)(shi)店開在辦公(gong)(gong)樓(lou)附近,在上班中途或是午休時間,白(bai)領(ling)們都(dou)(dou)會(hui)三三兩(liang)兩(liang)結伴下來(lai)到加盟(meng)商的零食(shi)(shi)店進行挑選。但Maigoo小編認為(wei)由于(yu)辦公(gong)(gong)樓(lou)一(yi)般都(dou)(dou)在寫字樓(lou)里,如(ru)果要(yao)將零食(shi)(shi)店開在辦公(gong)(gong)樓(lou)下,那(nei)么(me)就(jiu)需要(yao)考慮租金成本(ben)。
Maigoo小(xiao)編認(ren)為零(ling)(ling)食店(dian)可以開(kai)在(zai)工(gong)業(ye)園區(qu)里(li)面,如(ru)果能將零(ling)(ling)食店(dian)開(kai)在(zai)共工(gong)業(ye)園區(qu)里(li)面,那么園區(qu)里(li)面的(de)員工(gong)都(dou)會選擇到加盟(meng)商的(de)零(ling)(ling)食店(dian)進行(xing)購買(mai)消費(fei),并(bing)且因為工(gong)業(ye)園區(qu)遠離(li)市中心、交通不便(bian),許(xu)多店(dian)鋪都(dou)沒有,因此在(zai)工(gong)業(ye)園區(qu)開(kai)零(ling)(ling)食店(dian)競爭(zheng)力(li)也(ye)會小(xiao)很多。