零食店店(dian)址(zhi)(zhi)(zhi)(zhi)選(xuan)(xuan)擇好(hao)了,就能有效地規避風險(xian),帶動(dong)零(ling)(ling)(ling)(ling)食(shi)店(dian)發展。那么(me)(me)零(ling)(ling)(ling)(ling)食(shi)店(dian)開(kai)店(dian)如何(he)選(xuan)(xuan)址(zhi)(zhi)(zhi)(zhi)?零(ling)(ling)(ling)(ling)食(shi)店(dian)選(xuan)(xuan)址(zhi)(zhi)(zhi)(zhi)考察客源(yuan)、零(ling)(ling)(ling)(ling)食(shi)店(dian)選(xuan)(xuan)址(zhi)(zhi)(zhi)(zhi)注意(yi)競爭對手、零(ling)(ling)(ling)(ling)食(shi)店(dian)選(xuan)(xuan)址(zhi)(zhi)(zhi)(zhi)注意(yi)租金費用可以幫助加盟(meng)商找到(dao)合適的店(dian)址(zhi)(zhi)(zhi)(zhi)。接(jie)下來(lai)請跟Maigoo小編一(yi)起詳細了解零(ling)(ling)(ling)(ling)食(shi)店(dian)開(kai)店(dian)的選(xuan)(xuan)址(zhi)(zhi)(zhi)(zhi)方法(fa),看看零(ling)(ling)(ling)(ling)食(shi)店(dian)適合開(kai)在什么(me)(me)地方。
Maigoo小編(bian)建議加(jia)盟(meng)(meng)商(shang)在進(jin)(jin)行(xing)零(ling)食店選址(zhi)時,需要注意考察周邊客(ke)(ke)(ke)源(yuan)(yuan),零(ling)食店的收益(yi)主要是依靠消費者進(jin)(jin)店選購來獲得利潤,如果沒(mei)有客(ke)(ke)(ke)源(yuan)(yuan),那么零(ling)食店的經營就(jiu)會面臨困(kun)境。因此加(jia)盟(meng)(meng)商(shang)可以進(jin)(jin)行(xing)客(ke)(ke)(ke)源(yuan)(yuan)調查,在早(zao)上、中午(wu)、晚(wan)上三個時段對意向店址(zhi)進(jin)(jin)行(xing)客(ke)(ke)(ke)源(yuan)(yuan)統計。客(ke)(ke)(ke)源(yuan)(yuan)越多(duo),加(jia)盟(meng)(meng)商(shang)開零(ling)食店就(jiu)越有收益(yi)。
零食(shi)店(dian)(dian)(dian)在(zai)選(xuan)址時,需要(yao)注意考察(cha)周邊是否已經(jing)有(you)零食(shi)店(dian)(dian)(dian),如(ru)果(guo)沒有(you),加(jia)盟(meng)商(shang)就(jiu)可以(yi)(yi)在(zai)那里(li)開店(dian)(dian)(dian);如(ru)果(guo)已經(jing)有(you)類(lei)似的零食(shi)店(dian)(dian)(dian),那么加(jia)盟(meng)商(shang)就(jiu)需要(yao)了(le)解零食(shi)店(dian)(dian)(dian)競(jing)爭對手的產品價格、店(dian)(dian)(dian)面規模、服務質量以(yi)(yi)及輻射(she)范圍等等。Maigoo小編認為對競(jing)爭對手做出詳細的評估(gu),可以(yi)(yi)幫(bang)助加(jia)盟(meng)商(shang)了(le)解當地零食(shi)店(dian)(dian)(dian)市場競(jing)爭情況,針對性的選(xuan)擇(ze)店(dian)(dian)(dian)址。
租(zu)(zu)金是(shi)零食(shi)店(dian)(dian)(dian)(dian)成本支出(chu)(chu)的(de)一個(ge)大頭,因此要想選(xuan)擇一個(ge)好的(de)零食(shi)店(dian)(dian)(dian)(dian)店(dian)(dian)(dian)(dian)址(zhi),Maigoo小編建議加盟商可(ke)以從租(zu)(zu)金費(fei)用入手考(kao)察。可(ke)以到當地店(dian)(dian)(dian)(dian)鋪(pu)出(chu)(chu)租(zu)(zu)交(jiao)流(liu)APP進行店(dian)(dian)(dian)(dian)鋪(pu)租(zu)(zu)金考(kao)察,了解相同(tong)規(gui)模、類似(si)地段的(de)零食(shi)店(dian)(dian)(dian)(dian)資金是(shi)多少,這樣(yang)就能選(xuan)擇出(chu)(chu)租(zu)(zu)金費(fei)用合適的(de)零食(shi)店(dian)(dian)(dian)(dian)店(dian)(dian)(dian)(dian)址(zhi)。
零(ling)食(shi)不僅(jin)僅(jin)是有(you)消費能力的群體喜(xi)(xi)歡吃(chi)(chi),學(xue)(xue)生們也很(hen)喜(xi)(xi)歡吃(chi)(chi)零(ling)食(shi)。因此Maigoo小編建議加盟(meng)商可以將零(ling)食(shi)店(dian)開(kai)(kai)在學(xue)(xue)校(xiao)附(fu)近(jin),吸引喜(xi)(xi)歡吃(chi)(chi)零(ling)食(shi)的學(xue)(xue)生。在學(xue)(xue)校(xiao)附(fu)近(jin)開(kai)(kai)零(ling)食(shi)店(dian),還(huan)能與其他文具店(dian),快餐店(dian)形成購物廣場(chang),擴大零(ling)食(shi)店(dian)自身知名(ming)度。
一般來說(shuo),白領(ling)都(dou)(dou)是零食(shi)的(de)(de)消費主力軍(jun),將零食(shi)店開在辦(ban)(ban)公(gong)樓(lou)(lou)附近(jin),在上(shang)班中途或是午休時間,白領(ling)們都(dou)(dou)會三(san)三(san)兩(liang)兩(liang)結伴下來到加盟商的(de)(de)零食(shi)店進行挑選。但Maigoo小編認為由(you)于辦(ban)(ban)公(gong)樓(lou)(lou)一般都(dou)(dou)在寫字(zi)樓(lou)(lou)里,如果(guo)要將零食(shi)店開在辦(ban)(ban)公(gong)樓(lou)(lou)下,那么(me)就(jiu)需(xu)要考慮租金成本。
Maigoo小(xiao)編認(ren)為(wei)(wei)零食店(dian)可(ke)以開(kai)在(zai)工(gong)(gong)(gong)業園(yuan)區里面,如果能將零食店(dian)開(kai)在(zai)共工(gong)(gong)(gong)業園(yuan)區里面,那么園(yuan)區里面的(de)員(yuan)工(gong)(gong)(gong)都會(hui)選擇到加(jia)盟商(shang)的(de)零食店(dian)進(jin)行購買消費(fei),并且因為(wei)(wei)工(gong)(gong)(gong)業園(yuan)區遠(yuan)離市中心、交通不便,許(xu)多(duo)店(dian)鋪都沒有,因此在(zai)工(gong)(gong)(gong)業園(yuan)區開(kai)零食店(dian)競(jing)爭力也會(hui)小(xiao)很多(duo)。