烤(kao)肉(rou)(rou)店(dian)(dian)(dian)(dian)開店(dian)(dian)(dian)(dian)選(xuan)(xuan)(xuan)(xuan)址方(fang)法有哪些(xie)?烤(kao)肉(rou)(rou)店(dian)(dian)(dian)(dian)在(zai)哪里(li)開比較合(he)適(shi)?烤(kao)肉(rou)(rou)是現在(zai)比較受歡迎的(de)(de)一(yi)種餐飲形式,各式各樣的(de)(de)烤(kao)肉(rou)(rou)店(dian)(dian)(dian)(dian)也得到了(le)不少顧客的(de)(de)關(guan)注,選(xuan)(xuan)(xuan)(xuan)址是烤(kao)肉(rou)(rou)店(dian)(dian)(dian)(dian)門(men)店(dian)(dian)(dian)(dian)經營的(de)(de)關(guan)鍵,在(zai)門(men)店(dian)(dian)(dian)(dian)選(xuan)(xuan)(xuan)(xuan)址時要對(dui)烤(kao)肉(rou)(rou)店(dian)(dian)(dian)(dian)的(de)(de)市場消費能力、地區(qu)的(de)(de)文化環(huan)境、區(qu)位因素進行了(le)解后再進行選(xuan)(xuan)(xuan)(xuan)址,可以將烤(kao)肉(rou)(rou)店(dian)(dian)(dian)(dian)專(zhuan)賣(mai)店(dian)(dian)(dian)(dian)開在(zai)街頭、居民(min)區(qu)附近、烤(kao)肉(rou)(rou)店(dian)(dian)(dian)(dian)密集等地方(fang)。接下來請(qing)跟Maigoo小(xiao)編一(yi)起(qi)詳(xiang)細了(le)解烤(kao)肉(rou)(rou)店(dian)(dian)(dian)(dian)開店(dian)(dian)(dian)(dian)的(de)(de)選(xuan)(xuan)(xuan)(xuan)址方(fang)法,看看烤(kao)肉(rou)(rou)店(dian)(dian)(dian)(dian)加(jia)盟店(dian)(dian)(dian)(dian)適(shi)合(he)開在(zai)什么(me)地方(fang)。
選(xuan)之前要對當地(di)市場消費(fei)能(neng)(neng)力進(jin)行(xing)細致的了解,Maigoo小(xiao)編建議,烤肉(rou)店(dian)(dian)比(bi)較好選(xuan)擇(ze)在消費(fei)能(neng)(neng)力符合烤肉(rou)店(dian)(dian)定位的地(di)區(qu),烤肉(rou)店(dian)(dian)才會有消費(fei)者進(jin)行(xing)消費(fei),比(bi)如CBD市中心、高檔住(zhu)宅區(qu)、學校(xiao)等,這(zhe)些地(di)區(qu)的群眾消費(fei)能(neng)(neng)力都會有區(qu)別(bie),要注意做好匹配。
Maigoo小編提(ti)示,烤肉店(dian)不(bu)(bu)宜開在(zai)有飲食(shi)文(wen)化禁(jin)忌的(de)(de)地區,要(yao)(yao)充分(fen)考(kao)慮當(dang)地宗教文(wen)化、民族宗教信仰等,有些地方不(bu)(bu)喜歡肉食(shi)或(huo)某(mou)些肉類品(pin)種其次要(yao)(yao)考(kao)慮消(xiao)費(fei)環(huan)境,一(yi)般要(yao)(yao)開在(zai)環(huan)境得體(ti)、優美或(huo)人流眾多的(de)(de)干凈整潔的(de)(de)消(xiao)費(fei)場所(suo),這類場所(suo)更(geng)加注重食(shi)品(pin)安全(quan)和(he)監(jian)察。
烤肉店選址還要(yao)選在(zai)目標消費人(ren)群經常去的(de)(de)區域,烤肉這類新(xin)潮(chao)美食(shi)適合(he)年輕的(de)(de)消費群眾(zhong)。所以(yi)Maigoo小(xiao)編認(ren)為在(zai)大(da)公司、購(gou)物中(zhong)心、學校周邊(bian)等是很明智的(de)(de)選擇,當然也要(yao)講究選址的(de)(de)便捷(jie)性,如(ru)果開在(zai)邊(bian)邊(bian)角角,那么就無人(ren)問津,如(ru)果是在(zai)適合(he)的(de)(de)地方(fang),那自然會有顧客。
Maigoo小(xiao)編了解到,烤肉店(dian)(dian)選(xuan)址(zhi)與其他店(dian)(dian)鋪一樣(yang),大部分(fen)選(xuan)址(zhi)都會遵循“金頭,銀尾,爛肚子(zi)”的規律,所以(yi)(yi)選(xuan)在街(jie)頭門店(dian)(dian)是最好的。街(jie)道盡頭的商店(dian)(dian)更有可(ke)能吸引客人的注意,很(hen)多時候,消費者難以(yi)(yi)抉擇的過(guo)程中(zhong),就會自然(ran)而然(ran)地選(xuan)擇靠前的門店(dian)(dian)進行消費。
將(jiang)烤(kao)肉店(dian)(dian)門店(dian)(dian)開在商場(chang)周邊,開店(dian)(dian)優勢十分顯著,不(bu)僅客流量能夠(gou)有(you)保障,每個城市人氣最聚集(ji)的(de)(de)地方就是大(da)商場(chang)的(de)(de)周邊。Maigoo小(xiao)編認為(wei),在商場(chang)周邊開設烤(kao)肉店(dian)(dian)專賣(mai)店(dian)(dian),能夠(gou)大(da)大(da)提升烤(kao)肉店(dian)(dian)品牌的(de)(de)知名度(du)、認知度(du),是非常有(you)利于門店(dian)(dian)發展(zhan)的(de)(de)。
從行(xing)(xing)業發(fa)展的(de)角(jiao)度來看,聚(ju)集也有很大的(de)好處。據Maigoo小編(bian)了解,由(you)于競爭激烈,每個(ge)(ge)烤(kao)(kao)肉(rou)店都嚴格要求,久而久之行(xing)(xing)業水平有所提高,人們更愿意來這(zhe)個(ge)(ge)地方(fang)吃烤(kao)(kao)肉(rou),而且烤(kao)(kao)肉(rou)店的(de)種類多(duo)種多(duo)樣,可選(xuan)(xuan)擇性(xing)非(fei)常大,所以(yi)烤(kao)(kao)肉(rou)店選(xuan)(xuan)在聚(ju)集越(yue)多(duo)的(de)地方(fang),門店的(de)營業額(e)就越(yue)多(duo)。