如何增加煲仔飯門(men)(men)店(dian)(dian)的(de)營(ying)業額(e)?有(you)什么(me)提高(gao)煲仔飯(fan)(fan)門(men)(men)店(dian)(dian)營(ying)業額(e)的(de)方法呢(ni)?經營(ying)者可以通過(guo)開(kai)展煲仔飯(fan)(fan)門(men)(men)店(dian)(dian)促銷活動、挖掘煲仔飯(fan)(fan)門(men)(men)店(dian)(dian)潛在顧客、增加(jia)煲仔飯(fan)(fan)門(men)(men)店(dian)(dian)經營(ying)品類等(deng)方法有(you)效地提高(gao)煲仔飯(fan)(fan)門(men)(men)店(dian)(dian)的(de)營(ying)業額(e)。接下來請(qing)跟Maigoo小編一起(qi)詳細了解煲仔飯(fan)(fan)門(men)(men)店(dian)(dian)提高(gao)營(ying)業額(e)的(de)三大方法吧,希望對(dui)您有(you)所幫助。
煲(bao)(bao)仔(zi)(zi)飯(fan)(fan)(fan)(fan)(fan)也稱(cheng)瓦煲(bao)(bao)飯(fan)(fan)(fan)(fan)(fan),是(shi)以砂(sha)鍋(guo)作為器皿煮米飯(fan)(fan)(fan)(fan)(fan),由于(yu)廣東(dong)稱(cheng)砂(sha)鍋(guo)為煲(bao)(bao)仔(zi)(zi),故稱(cheng)其為煲(bao)(bao)仔(zi)(zi)飯(fan)(fan)(fan)(fan)(fan)。煲(bao)(bao)仔(zi)(zi)飯(fan)(fan)(fan)(fan)(fan)的(de)(de)主要種(zhong)類有臘味煲(bao)(bao)仔(zi)(zi)飯(fan)(fan)(fan)(fan)(fan)、香菇滑雞煲(bao)(bao)仔(zi)(zi)飯(fan)(fan)(fan)(fan)(fan)、豆豉排骨煲(bao)(bao)仔(zi)(zi)飯(fan)(fan)(fan)(fan)(fan)、白切雞煲(bao)(bao)仔(zi)(zi)飯(fan)(fan)(fan)(fan)(fan)等等,是(shi)粵(yue)菜系中的(de)(de)一大特色。
近年來(lai),隨(sui)著人們飲食口味的(de)(de)日漸(jian)多樣(yang)化,煲(bao)(bao)(bao)仔(zi)(zi)(zi)(zi)飯(fan)(fan)以其(qi)鮮香可口、回味無窮的(de)(de)風(feng)味逐漸(jian)受(shou)到人們的(de)(de)喜愛,煲(bao)(bao)(bao)仔(zi)(zi)(zi)(zi)飯(fan)(fan)行(xing)業(ye)也(ye)因此(ci)得以發(fa)展壯大。Maigoo小(xiao)編認為,煲(bao)(bao)(bao)仔(zi)(zi)(zi)(zi)飯(fan)(fan)作為風(feng)靡全國的(de)(de)粵(yue)菜特色(se),在(zai)(zai)人們對煲(bao)(bao)(bao)仔(zi)(zi)(zi)(zi)飯(fan)(fan)接(jie)受(shou)能力和喜愛程(cheng)度不(bu)斷(duan)提(ti)高的(de)(de)有力推動(dong)下,煲(bao)(bao)(bao)仔(zi)(zi)(zi)(zi)飯(fan)(fan)行(xing)業(ye)的(de)(de)發(fa)展前景十(shi)分可觀,因此(ci)越來(lai)越多人看好(hao)煲(bao)(bao)(bao)仔(zi)(zi)(zi)(zi)飯(fan)(fan)市場(chang),展示(shi)出強烈(lie)的(de)(de)加盟意愿(yuan)。煲(bao)(bao)(bao)仔(zi)(zi)(zi)(zi)飯(fan)(fan)加盟者(zhe)想讓門(men)店(dian)(dian)(dian)(dian)(dian)更(geng)好(hao)的(de)(de)經(jing)營,就要充分發(fa)揮自身的(de)(de)商業(ye)頭腦,在(zai)(zai)煲(bao)(bao)(bao)仔(zi)(zi)(zi)(zi)飯(fan)(fan)門(men)店(dian)(dian)(dian)(dian)(dian)經(jing)營過(guo)程(cheng)中通過(guo)開展煲(bao)(bao)(bao)仔(zi)(zi)(zi)(zi)飯(fan)(fan)門(men)店(dian)(dian)(dian)(dian)(dian)促銷活動(dong)、挖(wa)掘煲(bao)(bao)(bao)仔(zi)(zi)(zi)(zi)飯(fan)(fan)門(men)店(dian)(dian)(dian)(dian)(dian)潛在(zai)(zai)顧客、增加煲(bao)(bao)(bao)仔(zi)(zi)(zi)(zi)飯(fan)(fan)門(men)店(dian)(dian)(dian)(dian)(dian)經(jing)營品類的(de)(de)方式提(ti)高門(men)店(dian)(dian)(dian)(dian)(dian)營業(ye)額,以求達到理想的(de)(de)盈利效果。
Maigoo小編發現(xian),現(xian)在(zai)市面上有(you)(you)不少餐飲店為了(le)提高(gao)營業(ye)額(e),往(wang)往(wang)通(tong)過在(zai)抖音(yin)、美團上開展(zhan)秒殺、團購等(deng)促(cu)銷(xiao)活動(dong)來(lai)吸引顧客(ke),利(li)用小范圍的(de)(de)讓利(li)來(lai)抓住消費(fei)者愛占(zhan)便宜(yi)的(de)(de)消費(fei)心理,并(bing)取得了(le)不錯的(de)(de)宣(xuan)傳和促(cu)銷(xiao)效果,因此煲(bao)仔飯門店想要提高(gao)營業(ye)額(e),可以考慮(lv)開展(zhan)促(cu)銷(xiao)活動(dong)來(lai)吸引顧客(ke),除(chu)了(le)秒殺、團購之外,還(huan)可以考慮(lv)新品試吃、限量(liang)贈送配(pei)菜等(deng)方式來(lai)提高(gao)活動(dong)的(de)(de)吸引力,通(tong)過薄利(li)多銷(xiao)來(lai)幫助(zhu)門店有(you)(you)效提高(gao)營業(ye)額(e)。
Maigoo小編認(ren)為,擴大消費群體(ti)作為能夠直接(jie)幫助(zhu)煲仔飯門(men)店(dian)提高營業額的有效方式,投資者除了可以通過促銷活動或(huo)者派發傳單來吸引消費者外(wai),還(huan)可以在(zai)閑暇時間(jian)前往門(men)店(dian)周(zhou)邊的寫字樓、住宅小區(qu)、學校來找尋目標顧客(ke),并(bing)根(gen)據他們的實際(ji)需(xu)求(qiu)來制定合適的經(jing)營方案(an),例如送餐上(shang)門(men)、團體(ti)訂餐打折等等,通過挖掘潛在(zai)顧客(ke)來幫助(zhu)門(men)店(dian)更好的經(jing)營發展。
煲(bao)仔(zi)飯門(men)店(dian)(dian)想要(yao)提高(gao)營業額,除了(le)可(ke)以通(tong)過開展促銷活動和挖(wa)掘(jue)潛在顧客(ke)來增(zeng)加(jia)收益外(wai),Maigoo小編建議(yi),投資者還可(ke)以增(zeng)加(jia)門(men)店(dian)(dian)的經營品類,例(li)如在不影響煲(bao)仔(zi)飯口味的前提下,推出(chu)配菜(cai)組合(he)套餐來誘導顧客(ke)消費,或者增(zeng)設小吃甜品來豐富門(men)店(dian)(dian)的菜(cai)單(dan)(dan),一(yi)(yi)方(fang)面有利于避免因為菜(cai)品單(dan)(dan)一(yi)(yi)造(zao)成的顧客(ke)流失(shi),另一(yi)(yi)方(fang)面還能(neng)借此(ci)來幫助門(men)店(dian)(dian)提高(gao)營業額,從而達到(dao)理想的經營成效(xiao)。